Nyob rau lub sijhawm no ntawm "kev lag luam muaj txiaj ntsig" thiab "kev paub txog kev lag luam", cov hom lag luam yuav tsum sawv tawm ntawm qhov loj ntawm cov khoom sib tw, cov qauv thiab kev lag luam tsis txaus, cov ntaub ntawv ntim khoom (cov ntim khoom) tau dhau los ua lub ntsiab lus tseem ceeb ntawm kev ua kom zoo nkauj hom. Nws tsis yog ib qho "container", tab sis kuj yog tus choj ntawm lub hom kev zoo nkauj, lub tswv yim thiab cov neeg siv cov kev xav.
Yog li, kev tsim kho tshiab ntawm cov ntaub ntawv ntim cov tshuaj pleev ib ce, los ntawm qhov ntev npaum li cas tuaj yeem pab cov lag luam ua tiav qhov sib txawv?
Saibtopfeelpack's tom ntej blog nkag rau cov ntaub ntawv ntxiv!
Ua ntej, Aesthetic Innovation: Lub ntsej muag tus nqi yog "thawj kev sib tw".
Qhov pom kev tsim ntawm ntim yog thawj lub sijhawm ntawm kev sib cuag ntawm cov neeg siv khoom thiab cov khoom lag luam, tshwj xeeb tshaj yog nyob rau hauv kev sib txuas lus kev zoo nkauj uas tau tswj hwm los ntawm kev tshaj xov xwm, txawm tias lub ntim yog "tawm ntawm cov yeeb yaj kiab" txiav txim siab seb cov neeg siv puas txaus siab los qhia, seb puas los yog tsis tsim ib qho kev nthuav tawm thib ob.
"Nyob rau hauv lub ntiaj teb no dominated los ntawm kev sib raug zoo-thawj kev lag luam, qhov zoo thiab kev xav ntawm ib yam khoom yuav ua tau los yog ua txhaum nws viral peev xwm." hais Michelle Lee, yav tas los Editor-in-Chief.
- Michelle Lee, yav dhau los Editor-in-Chief ntawm Allure
Kev sib xyaw ua ke ntawm cov kab lis kev cai pop, cov qauv zoo nkauj thiab cov ntaub ntawv tau dhau los ua cov cai rau kev vam meej rau ntau lub npe tshiab. Piv txwv li: pob tshab acrylic ua ke nrog cov xim hlau ua kom muaj kev nkag siab ntawm lub neej yav tom ntej, oriental cov ntsiab lus thiab cov qauv minimalist los tsim kev cai nruj ...... cov ntaub ntawv pob tau dhau los ua qhov kev nthuav qhia sab nraud ntawm hom DNA.
Thib ob, Environmental Dimension: Sustainability yog kev sib tw, tsis muaj kev cuam tshuam.
Nrog rau cov neeg siv khoom ntawm Generation Z thiab Generation Alpha, lub tswv yim ntawm kev noj ntsuab yog tob tob hauv tib neeg lub siab. Cov khoom siv rov ua dua tshiab, bio-based plastics, thiab cov khoom siv ib leeg tsim ...... tsis yog lub luag haujlwm ntawm kev tiv thaiv ib puag ncig nkaus xwb, tab sis kuj yog ib feem ntawm cov nqi lag luam.
"Kev ntim khoom yog lub cim pom zoo tshaj plaws ntawm lub hom phiaj kev ruaj ntseg. Nws yog qhov chaw cov neeg siv khoom pom thiab kov koj cov lus cog tseg. Nws yog qhov uas cov neeg siv khoom pom thiab kov koj cov lus cog tseg."
- Dr. Sarah Needham, Sustainable Packaging Consultant, UK
Piv txwv li, kev sib xyaw ua ke ntawm "Airless lub raj mis + cov khoom siv PP" tsis tsuas yog ua kom cov khoom lag luam ua haujlwm, tab sis kuj tseem pab txhawb kev txheeb xyuas thiab rov ua dua tshiab, uas yog ib qho piv txwv zoo ntawm kev ntsuas kev ua haujlwm thiab lub luag haujlwm.
Thib peb, Technological Innovation: A Revolution in Structure and Experience
Nyob rau lub sijhawm thaum cov neeg siv khoom tau txais kev xaiv ntau dua ntawm "kev xav ntawm kev siv", kev txhim kho cov qauv ntim tau cuam tshuam rau tus nqi rov qab ntawm cov khoom. Piv txwv li:
Huab cua cushion tsim: nce qhov sib npaug ntawm daim ntawv thov pleev thiab nqa tau yooj yim.
Quantitative twj tso kua mis lub taub hau: meej tswj tus nqi ntawm kev siv, los txhim kho cov efficiency ntawm kev siv.
Sib nqus kaw: Txhim kho qhov kev ntxhib los mos ntawm qhov kaw thiab txhim kho qhov kev xav zoo.
"Peb tau pom qhov kev xav tau ntau ntxiv rau kev ntim khoom siv tau yooj yim, piav tes piav taw, kev sib cuam tshuam ntau dua, qhov zoo dua rau cov neeg siv khoom tuav.
- Jean-Marc Girard, CTO ntawm Albéa Group
Raws li koj tuaj yeem pom, "kev nkag siab zoo" ntawm pob khoom tsis yog tsuas yog kev lag luam, tab sis kuj yog ib qho ntxiv rau hauv qib kev paub.
Plaub, Customization thiab me me-ntau npaum li cas: Ua kom muaj zog ntawm tus cwj pwm
Ntau thiab ntau lub npe tshiab nrhiav "de-homogenization", vam tias yuav qhia lawv tus cwj pwm txawv ntawm cov khoom ntim. Nyob rau ntawm lub sijhawm no, qhov hloov pauv hloov tau muaj peev xwm ntawm cov chaw tsim khoom pob yog qhov tseem ceeb.
Los ntawm lub logo embossing, xim hauv zos, rau cov khoom siv hauv lub raj mis sib tov thiab sib xyaw, kev tsim cov txheej txheem tshwj xeeb txau, tuaj yeem ua tiav hauv cov khoom me me, rau cov khoom lag luam sim cov dej tshiab series, txwv cov qauv los muab qhov chaw. Cov qauv ntawm " ntim raws li cov ntsiab lus" tau tsim, thiab lub pob nws tus kheej yog tus nqa khoom rau kev piav dab neeg.
Thib tsib, Digital Intelligence: Cov khoom ntim khoom tau nkag mus rau "kev txawj ntse Era".
RFID cim npe, AR scanning, kub tswj xim-hloov number case, tiv thaiv QR code ...... Cov "zoo li nyob deb" thev naus laus zis tau muab tso rau hauv kev siv, tso cai rau kev ntim khoom siv ntau dua:
Muab cov khoom traceability thiab tiv thaiv cuav
Kev sib txuas nrog kev tshaj xov xwm thiab kev tshaj tawm cov khoom lag luam
Txhim kho cov neeg siv kev sib raug zoo thiab kev siv tshuab
"Kev ntim khoom ntse tsis yog ib qho gimmick xwb; nws yog qib tom ntej ntawm kev koom nrog cov neeg siv khoom."
- Dr. Lisa Gruber, Ntim Innovation Lead ntawm Beiersdorf
Nyob rau hauv lub neej yav tom ntej, cov ntaub ntawv ntim khoom yuav dhau los ua ib feem ntawm cov khoom lag luam digital, txuas cov kev paub hauv online thiab offline.
Xaus: Ntim Innovation txiav txim siab hom ciam teb
Saib rov qab ntawm tag nrho cov kev lag luam sib txawv, nws yog ib qho yooj yim kom paub tias cov khoom ntim tsis yog tsuas yog "plhaub" ntawm cov khoom zoo nkauj, tab sis kuj yog "pem hauv ntej" ntawm lub hom phiaj zoo.
Los ntawm kev zoo nkauj rau kev ua haujlwm, los ntawm kev tiv thaiv ib puag ncig mus rau digitalization, txhua qhov loj ntawm kev tsim kho tshiab yog lub sijhawm los tsim kom muaj kev sib sib zog nqus ntawm cov khoom lag luam thiab cov neeg siv khoom.
Hauv kev sib tw tshiab ntawm kev zoo nkauj, leej twg tuaj yeem nqa lub pob raws li kev ua tiav, paub txog cov khoom "uas zoo li kev hlub, uas siv cov hmoov ntawd", uas muaj peev xwm nkag mus rau tus neeg siv lub siab.
Lub sij hawm xa tuaj: Plaub Hlis-11-2025
