He aha i hiahia ai tō waitohu ki ngā takai whakapaipai tauwhiro kia tupu ai i ēnei rā?

Ehara i te mea he mea hou noa iho te takai whakapaipai pumau—engari he aukume pono e hiahiatia ana e tō waitohu hei karo i te ururua o ngā hua kua warewarehia.

Tērā pea kei tō waitohu te tauira pai rawa atu i muri i te kirīmi makariri a Cleopatra, engari ki te mea kei te āhua tonu ō takai whakapaipai me te mea nō tētahi whenua ururua o te tekau tau atu i 1990—e Houston, he raruraru tā tātou. Kāore ngā kaihoko o ēnei rā e hiahia ana kia ātaahua noa iho; e hiahia ana rātou kia noho hara kore, kia ora ai ā rātou hoko. Inaa, i kitea e McKinsey neke atu i te 60% o ngā kaihoko o US ka utu nui ake mō ngā hua he takai pumau—ā, ko te Gen Z? He mate pāwera rātou ki te kirihou.

Ko te pono, ka hokona te oranga tonutanga ināianei. Ko ngā waitohu e whakawhiti ana i ngā kirihou PET tawhito mō ngā potae pāpaka,ngā ipu konumohe ka taea te whakakī anōehara i te mea ko ngā honu anake e whakaora ana—kei te hopukina e rātou te pono me te wāhi i runga i ngā whata. Ka taea e koe te eke i tēnei ngaru me te mohio…ka waiho rānei koe ki roto i te ipu hangarua o ngā waitohu kua warewarehia.

Ngā Māramatanga Hiranga mō te Tākai Tauwhiro o ngā Mea Whakapaipai

1. Ngā Manakohanga a te KaihokoE 75% o ngā kaihoko e pai ana ki ngā kōwhiringa takai e pai ana ki te taiao, e tohu ana i te kaha o te ia o te mākete ki te oranga tonutanga.
2. Ngā Auahatanga RauemiTe nekehanga mai i te kirihou PET kingā rauemi pirau-koioraKo ngā mahi pēnei i te PLA me te PHA e whakaata ana i ngā mahi a ngā waitohu ki te whakaiti i ō rātou tapuwae taiao.
3. Konumohe me te PāmaKei te piki haere te rongonui o ngā ipu konumohe me ngā takai pāpaka nā te mea ka taea te hangarua me te pumau, ā, e kukume ana i ngā kaihoko e aro nui ana ki te taiao.
4. Ka taea te whakakī anō, ā, he hoa-taiao hokiMā te takai whakakī anō ka whakarei ake i te pono ki te waitohu, ā, ka taea hoki e ia te hoko anō, ka waiho hei rautaki whai hua mō ngā waitohu e aro ana ki te oranga tonutanga.
5. Te Hiranga o te Karāhe MāramaHe pai ake te karāhe mārama nā te mea he ngāwari ki te hangarua me te whakaatu i te kounga o te hua, e hangai ana ki ngā waitohu hou e aro ana ki te taiao.
6. Ngā Auahatanga TapangaKei te piki haere te rongonui o ngā tapanga hoahoa taiao e whakamahi ana i ngā piripiri pirau-koiora, hei tautoko i te kaupapa tauwhiro i roto i ngā takai whakapaipai.
7. Ngā Teihana Whakakī AnōMā te putanga mai o ngā teihana whakakī anō ka taea e ngā kaihoko te whakaiti i te para me te whakatutuki i ā rātou hiahia mō te oranga tonutanga i roto i ā rātou whiringa hoko.

Te Pikinga o te Hiahia mō ngā Tākai Tauwhiro

Kāore te takai tauwhiro i te mea motuhake; ko te mea noa hou. Anei te āhua o tōna hurihanga i te huarahi e whakaaro ana tātou ki tete takai i ngā mea whakapaipai.

Tatauranga: 75% o ngā kaihoko e pai ake ana ki ngā kōwhiringa takai taiao

• He nui rawa75% o ngā kaihokokei te rapu kaha inaianei i ngā waitohu e whakamahi anatakai taiao, ā, kei te piki haere tonu tēnei nama.
• E ai ki tētahi pūrongo NielsenIQ tata nei i te marama o Poutū-te-rangi 2024, "kua neke te oranga tonutanga mai i te noho hei painga ki te noho hei tumanakohanga taketake."
• E whakaata ana tēnei huringa i ngā uara hohonu ake—e hiahia ana te iwi kia ōrite ā rātou mahi whakapaipai ki ō rātou whakapono taiao.
• Ko ngā waitohu e kore e aro ki tēnei manakohanga ka tūpono ka ngaro i a rātou ngā rōpū rangatahi, kaha ake te reo, e tono ana i te māramatanga me te kawenga.

I roto i ngā kupu poto, ki te kore tō hua whakapaipai e takaihia me te tika, e toru o roto i te whā o ngā kaihoko e ngaro ana i a koe te tohu. Ehara i te mea he tatauranga noa iho tēnā—he whakaohooho hoki mō te hunga katoa e whai wāhi ana ki te hoahoa, ki te kimi rānei i ngā ipu whakapaipai.

Te nekehanga mai i te kirihou PET ki ngā rauemi pirau-koiora

Kei te tere whakarērea e ngā kamupene whakapaipai ngā kirihou tuku iho ki ngā momo kirihou e pai ake ana mō te taiao—he mea hoki e kore e kino ki te taiao.

• PLA (waikawa polylactic) me te PHA (ngā polyhydroxyalkanoates) kei te ārahi i te tere hei whakakapinga pirau-koiora mō ngā kirihou e ahu mai ana i ngā mea tawhito. Ka pakaru noa iho ēnei rauemi, ā, ka tino whakaiti i te para. • Kei te tūhuratia hoki e ngā waitohu ngā whakaurunga pahuka harore me ngā kiriata rimu hei wāhanga takai tuarua. He mea mohoao—engari he pai te mahi.

Ehara tēnei i te mea he whakatairanga noa iho; engari he mea tautokohia e te auahatanga nui. Hei tauira, nā Topfeelpack i whakauru mai i ngāngā ipu whakakī anōte whakamahi i ngā ranunga PLA i ahu mai i te kānga—he nekehanga e kore e whakaiti noa i te whakamahinga hinu engari e whakanoho ana hoki i a rātou hei kaiārahi i roto i te ataahua tauwhiro.

He aha i piki haere ai te rongonui o ngā ipu konumohe i te mākete whakapaipai

Kei te whai wā te konumohe—ā, he take pai anō hoki:

1. Ka taea te hangarua mō ngā wā katoa, me te kore e heke te kounga.
2. Ka hoatu ki ngā hua he āhua huatau, he āhua papai, ka tū motuhake i runga i ngā whata kī tonu i te tangata.
3. He pai ake te tiaki i ngā tātai miraka nā te mea kāore e tauhohe.

He pai ki ngā kaihoko nā te mea he ahua papai engari e hangai ana ki ō rātou uara mō te whakaiti i te para. He pai ki ngā waitohu nā te mea ka whakaara ake i tō rātou ahua me te whakaiti i te whakawhirinaki ki ngā momo kirihou kotahi te whakamahinga pēnei i te PET.pounamu hinu or ngongo whakapaipaingā hoahoa.

Ā, kia pono tātou—ko wai kāore e hiahia ki te whakatuwhera i tētahi ipu tiaki kiri konumohe?

Kei te piki haere te rongonui o ngā takai pūangi i roto i ngā taonga tiaki whaiaro

Ehara i te mea ko te ataahua anake te take o te aranga ake o te bamboo—engari ko te oranga tonutanga atamai:

• Ka tipu ake ki te toru putu ia rā = ka tere te whakahou • Ka ārai i te mate huakita ā-taiao = he pai mō ngā hua e pā ana ki te kiri • Ka taea te waikura katoa = he māmā noa iho ngā whāinga kore para

He poto ake te wā e mau ai? Kāore he raruraru ina kōrero koe mō ngā hoahoa ka taea te whakamahi anō, ka taea rānei te whakakī anō me ngā waituhi me ngā piripiri iti te pānga.

I whakaatuhia e tētahi rangahau hou nā Euromonitor International, i piki ake te hoko o ngā ipu hanga-paowa i te neke atu i te18%i waenga i te hauwhā tuarua me te hauwhā tuawhā o te tau kua hipa anake—he tohu mārama kei te aro katoa ngā kaihoko ataahua ki tēnei ia o ngā rauemi taiao i a rātou e whiriwhiri ana i tā rātou e whai ake neiipu kirīmingongo hinu ngutu rānei.

Nō reira, ahakoa kei te hoahoa koe i ngā takai tuatahi, i ngā kātene o waho rānei, kia maumahara: ehara i te mea hoha te tikanga o te pumau—engari he kōwhiringa atamai ake, he ma ake, he pai ake hoki puta noa i ngā wāhi katoa o te haerenga o tō hua i roto i te mekameka tuku whakapaipai.

Me pēhea te whakanui ake i te pono o te waitohu mā te takai tauwhiro o ngā mea whakapaipai

Ngā kōwhiringa pumau i roto i tete takai i ngā mea whakapaipaiehara i te mea ko te ao anake e āwhina ana — engari ka hokihoki mai anō hoki ngā kiritaki.

Tākai whakakī anō: He mea nui hei pupuri i ngā kiritaki

Kei te ruia e ngā pūnaha whakakī anō te ao whakapaipai, ā, kei te huri anō hoki i ngā whakaaro o ngā kaihoko mō ā rātou waitohu tino pai.

• Te pono o te kiritakihe mea hanga mā te whai wāhitanga me ngā uara—e tukuna ana e ngā kōwhiringa whakakī anō ngā mea e rua.
• Ngā hokonga anōKa noho hei āhua noa iho ina haumi ngā kaihoko ki ngā ipu whakamahi anō e arohaina ana e rātou.
• Ngā waitohu e awhi anatākai pumauhe maha ngā wā ka kitea te kaha ake o te whai wāhi mai o ngā kaihoko e aro nui ana ki te taiao ki ngā tauira.
• Ko te whakaurunga ki roto i tētahiōhanga porowhitaka whakatairangahia e te rautaki te kaupapa o te waitohu.
• Mā ngā teihana whakakī anō, ngā kaupapa whakahoki mēra rānei ka nui ake te ngāwari, ka piki ake te piri.

Ehara i te mea he mea hou noa iho ngā whakatakotoranga ka taea te whakamahi anō—kei te kitea he mea kaha hei akiaki i te wā roa.te pupuri i te waitohu.

Te pānga o ngā waituhi hoa-taiao ki te tirohanga a te waitohu

Heoi, ko te mea kua tāia ki runga i tō hua he rite tonu te hiranga ki te mea kei roto.

■ Te whakamahiwaituhi hoa-taiaopērā i ngā ranunga kei runga i te pīni soya, i te wai rānei, he tohu tēnei i te māramatanga me te manaaki.

■ Ka whakaitihia e ēnei momo whakakapi kore-paitini te taumahatanga taiao me te tiaki i te hauora o te kaihoko.

■ Ngā waitohu e whakamahi anatānga tauwhirohe pai ake te rongonui o ngā tikanga i runga i ngā whata me ngā kaute whakawhirinaki.

"E tata rua te nui ake o te tūponotanga o ngā kaihoko i waenga i te 18 ki te 34 tau te pakeke ki te hoko i ngā hua he tapanga e kitea ana he oranga tonutanga," te pūrongo a Euromonitor International, Q2 2024 Sustainability Insights Briefing.

Ngā pakū poto i pā ki te kāinga:

• Ngā tapanga ma = te hinengaro ma • Waituhi iti-VOC = te hoko iti o te hara • Te pumau kitea = te mahi hokohoko e kore e kitea

Ina hangai tō waitohu ki ō tikanga matatika mā roto i ngā kōwhiringa pēnei iwaituhi kore-paitini, kāore koe e hiahia ki te hamama—me whakaatu koe.

Te whakarei ake i te wheako kiritaki me ngā momo kati pumau: Ngā ipu papu me ngā taupoki tīwiri

Ahakoa te iti o te āhua o te whakawhiti i ngā hua katinga—engari he mea nui tēnā ki te whakaaro o te tangata mō te whakamahi i tō hua i ia rā, i ia rā.

Hipanga 1 – Kia mārama ki ngā hiahia o te kaiwhakamahi: Ko ētahi e hiahia ana ki te whakahaere ngāwari mā te ringa kotahi; ko ētahi e pai ake ana ki te whakahaere tika—koinei te wāhi e pai ake ai ngā taputapu whakaputa papu i ngā taupoki tīwiri tuku iho.

Hipanga 2 – Arotakehia ngā rauemi i whakamahia i ngā kōwhiringa e rua. Kōwhiria ngā kirihou pirau-koiora, ngā konganuku hangarua rānei, kia noho tonu ai ō kati hei wāhanga o tētahi mahere hoahoa taiao whānui e ōrite ana ki te toenga o ō mea.takai whakapaipaiwhakatūnga

Hipanga 3 – Whakamātauria te mahi puta noa i ngā momo whakatakotoranga—he rerekē te mahi a ngā kirīmi matotoru i ngā serum, ā, ko te whiriwhiri i waenga i ngā papu me ngā taupoki ka taea te whakapai ake, te whakakore rānei i te wheako kaiwhakamahi.

He maha ngā wā ka toa ngā pūnaha papu i runga i te akuaku me te whakahaere i ngā wāhanga, engari ko ngā taupoki tīwiri he mea motuhake ina tae mai ki te māmā me te taea te hangarua. Ahakoa pēhea, ka whakarei ake te hoahoa kati atamai i te whakamahinga me te tautoko i ngā whāinga whānui huri noangā katinga pumaui roto i ngā ipu whakapaipai.

Mā te whakauru i ngā kōrero whai whakaaro pēnei ki roto i te huringa katoa o te taunekeneke hua, ka taea e ngā waitohu te whakarite kia whai hua te whakamahinga o ia rā—ā, koinei te mea e pupuri ana i te pono o ngā kiritaki me te kore e hiahia ki ngā mahi tinihanga.

Ngā Tumanakohanga a te Kaihoko: Te Anamata o te Tākai i roto i ngā Mea Whakapaipai

Ehara i te kupu rongonui noa te oranga tonutanga i ēnei rā—kua rite ki te mea hou. Me whakamārama tātou me pēhea tete takai i ngā mea whakapaipaikei te whanake haere kia tutuki ai ngā tumanakohanga a ngā kaihoko o te ao tūturu.

Te tūranga o te karāhe mārama i roto i te waitohu taiao hou

• Ka tāpirihia e te karāhe mārama te āhua papai me te noho matomato tonu.
• Ka whakanui ake i te ataahua o te hua i runga i te whata, ā, ka taea e te hua te kōrero mōna ake.
• He pai ki ngā waitohu nā te mea e karanga ana i te māramatanga - i roto i te tikanga tūturu me te tikanga whakarite.

1. Hoa mahi a ngā kaihokotakai karāhe māramame te pono me te parakore. 2) He mea hangarua 100%, ā, ka taea te whakamahi anō i ngā wā katoa, ka toa i ngā tohu taiao puta noa i te poari. 3) He maha ngā waitohu kounga teitei e whakamahi ana i tēnei hei whakapai ake i ā rātouahua waitohu, me te kore e whakararu i te oranga tonutanga.

✧ Ehara i te mea he tirohanga noa te mārama o te karāhe—ka hangaia tonutia te whakawhirinaki.

Te nekehanga kiāhua ataahua pumauKei te huri i te āhua o te whakaaturanga a ngā waitohu ataahua. Ko te karāhe, ina koa ka honoa ki te hoahoa iti, he tino pai te hangai ki ngā uara ataahua ma. Ki te tini o ngā kaihoko, ko te mātakitaki i te hua mā roto i ngā pakitara mārama ka whakapakari ake i te tirohanga kounga. Ko te parakore o te tirohanga? He mea nui ake i mua.

Ngā wā poto: • He pai ake ki ngā kaihoko e aro ana ki te taiao ngā ranunga e kitea ana. • Ka whakaitihia e ngā ipu karāhe te whakama kirihou. • Ka tautokohia hoki e ēnei ipu te ngāwari o te hangarua i te kāinga.

Ngā hua kakara: Te whakatutuki i te hiahia o ngā kaihoko mō ngā ipu pumau

Whakarōpūtia e te auahatanga rauemi:

→Ngā rauemi e pai ana ki te taiao

• Kei te neke ngā waitohu mai i ngā kirihou tauhou kihangarua muri-kaihoko (PCR)ihirangi.
• Kei te tere haere te rongonui o ngā anga konumohe hangarua me ngā anga whakarewa ka taea te whakakī anō.

→Ngā hoahoa whakakī anō

• Mā ngā katinga aukume ka māmā ake te whakakī anō.
• Kei ētahi waitohu he whakakī anō e hangai ana ki te ohaurunga—kāore he para, kāore he raruraru.

→Te tiaki hua

• Ehara i te mea he poto te wā e ora ai te hua; mā te hangarau ārai-hau ka tiakina te kakara.
• Mā te karāhe ārai-UV ka roa te ora ahakoa i roto i ngā whakatakotoranga mārama.

E ai ki te Pūrongo Ataahua me te Tiaki Whaiaro o te Ao a Mintel i te tau 2024, "E tumanako ana ngā kaihoko kakara i nāianei ki ngā takai e whakaata ana i te papai me te kawenga." Arā, ko ngā pounamu maeneene i hangaia mai i ngā rauemi hangarua—me ngā pūnaha whakakī anō kāore e rite ki te mea i muri mai.

Kua tere te urutau a Topfeelpack ki konei, me te tukupounamu rehungā kōwhiringa e whakakotahi ana i te hoahoa papai me ngā tikanga whakaputa iti te pānga—me te kore e whakaiti i te pakari, i te momo rānei.

Ngā au o te whakamahinga tapanga i roto i ngā whakapaipai taiao

1. Kei te noho paerewa ngā tapanga pirau-koiora—kāore i te whai āhuatanga motuhake i ēnei rā. 2) Mā ngā piripiri tipu ka māmā te tango i te wā e hangarua ana. 3) Mā ngā whakatakotoranga iti ka whakaitihia te whakamahinga waituhi, ā, ka whakarei ake i te tuakiri waitohu.

• Kāore ngā piripiri wairākau e whakaiti i te piripono—ka memeha noa atu i muri mai.
• Ka ārai ngā waituhi wairewa-wai i te poke i ngā wā tukatuka ipu.

Tirohanga maha-wāhanga: • He maha ake ngā waitohu e whiriwhiri ana i ngā waitohu whakairo hei utu mō ngā tapanga tānga—ka whakaiti katoa i te para. • Mā ngā paparanga tapanga mārama ka tiakina te āhua otakai karāhe māramame te pupuri tonu i ngā mōhiohio nui. • Mā te whakaurunga o te waehere pae ki roto i ngā mahi toi ka whakaitihia katoatia ngā paparanga tapanga tāpiri.

Kāore te tapanga e whakaarohia ana i muri mai—kua waiho hei wāhanga o tō kōrero mō te oranga tonutanga inaianei. Ā, ko ngā kaihoko? Kei te pānuihia e rātou ia inihi o te tuhinga i mua i te hoko i tētahi mea mai i te whata.

Te putanga mai o ngā teihana whakakī hei whakatutuki i ngā tumanakohanga oranga tonutanga

Te whanaketanga taahiraa-i-te-taahiraa:

Hipanga 1: Ka tāutahia e ngā waitohu ngā kiosk whakakī hou waitohu ki ngā toa matua, ki ngā kaihokohoko hoa rānei. Hipanga 2: Ka whakahokia mai e ngā kaihoko ngā ipu kau, ka hoko rānei i ngā kete tīmatanga i te wāhi. Hipanga 3: Ka aroturukihia e te hangarau tohatoha atamai te nui o te kai kua kī - kāore he whakaaro pohehe!

Ngā painga rōpū:

➤Te whakaiti i ngā para– Ka iti ake ngā mōkihi kotahi-whakamahinga e tae ana ki ngā whenua ururua ina whakamahia anō e ngā kaihoko ā rātou mea kē.

➤Te whakamarie o te kaihoko– Kāore he take ki te tono anō i runga ipurangi; me tāpiri noa te moni ki tō rohe i te tere e hiahiatia ana.

➤Te pono o te kiritaki– Mā ngā hekenga whakakī anō ka hokihoki mai te iwi—me te kōrero anō hoki mō tēnei mea i runga ipurangi!

Ehara ēnei teihana i te mahi tinihanga—he mea whakarerekē kēmu e hono tika ana ki ngā whāinga ōhanga porowhita e tautokona ana e te Gen Z me te Generation Millennials e whakatairanga ana i te kaupapa matua i te utu i te wā e whiriwhiri ana i ngā hua tiaki whaiaro.

Mā ngā whakakī anō i roto i te toa ka huaki ngā painga utu nui mā ngā kaihoko, me te hoatu hoki ki a rātou te mana whakahaere i te rahi o ngā kai—whakaarohia kia iti ake ngā mea e raru ana i raro i tō totohu, kia nui ake ai te moni i roto i tō pēke mō te wā roa.

Ā, i te horapa haere o te ahurea whakakī hou ki tua atu i ngā toa motuhake ki ngā mekameka hokohoko matua? E matapaetia ana ka noho tēnei ia hei tumanakohanga taketake, kaua hei āhuatanga motuhake i roto i ngā rautaki hoahoa tākai whakapaipai ā muri ake nei.

7 Ngā Āhuatanga Matua o te Tākai Tauwhiro

Ehara i te mea he kupu rongonui noa te takai tauwhiro—koia te kaupapa matua ināianei. E whakaatu ana ēnei āhuatanga e whitu me pēhea te ātaahua o te hoahoa ā-taiao ki ngā whata.

Arotahi Āhuatanga: Kirihou hangarua hei rauemi tākai matua

• Ngā ihirangi hangaruaka whakaiti i ngā para whenua me ngā tukunga whakaputa
• Kirihou PCRmerPETe whakaaetia whānuitia ana e ngā pūnaha hangarua
• Ngā waitohu e whakamahi anarauemi pumauhe maha ngā wā ka riro i ngā kōwhiringa te whakawhirinaki o ngā kaihoko
• I roto i te horopaki otakai whakapaipai, ka mau tonu te pakari o ngā pūmua hangarua me te kore e whakararu i te ataahua
• E hangai ana tēnei ki ngā mātāpono o teōhanga porowhita, te wāhi ka whakamahia anōtia ngā rauemi hei utu mō te maka atu

Ka whakamahi a Topfeelpack i ngā ranunga PCR kounga teitei e āhua hou ana, ā, e iti ana te horapa o ngā hua—he painga mō ngā waitohu me ngā kaihoko.

Te hiranga o ngā kōwhiringa rōrahi: mai i ngā pounamu 15 ml ki ngā ngongo 200 ml

Ehara i te mea ko te watea anake te mea nui ki te whiriwhiri i te rahi tika—engari he whakaiti i te para.

• He itite rahinga o te takaipērā i te pounamu 15 ml he pai mō ngā kete haere, ngā tauira rānei • Ka tukuna e ngā rahi waenga he taurite i waenga i te whakahaere i te nui me te whai hua • Ngā whakatakotoranga nui ake pērā i te 200 ml maeneenengongo whakapaipaiwhakaitihia te takai waeine, he pai mō te whakamahi auau

Mā ngā rahi rerekē o ngā hua ka āwhina i ngā kaihoko kia kaua e hoko nui rawa, ka tautokohia ngā tikanga hokohoko atamai ake i roto i te ao ataahua e whanake haere ana i ēnei rā.

Ngā auahatanga momo kati: Ngā taupoki hurihuri me tōna whai huatanga

Ehara i te mea he māmā noa iho te whakamahi i ngā taupoki huripoki – engari he tino rerekē hoki i roto i te hoahoa tauwhiro.

→ Ka whakangawari i te tohatoha ki te ringa kotahi, ka whakarei ake i te whakamahinga o ia rā → Ka whakaitihia e te whakamahinga anō te whakawhirinaki ki ngā wāhanga kotahi te whakamahinga → Tae noa kingā tikanga katiĀe, he pai ake ngā tītaha i ngā tītaha ina tae ki te whakaiti i te raruraru me te whakanui ake i te ngāwari.

I kitea i roto i tētahi pūrongo a Mintel i te hauwhā tuatahi o te tau 2024, neke atu i te 60% o ngā kaihoko tiaki kiri e pai ake ana ki ngā tīpare hei whakapai ake i te āhua o te tiaki – he tohu tēnei mā te hoahoa atamai e ārahi te pono.

Ngā tikanga whakapaipai: Te whakakikorua hiraka mō te āhua papai

Ko te hiraka te wāhi e tūtaki ai te pumau ki te āhua. He iti ake te waituhi e whakamahia ana e tēnei tikanga i te tānga tuku iho, ā, ka karohia ngā whakarewa kaha. Ko te mutunga? He āhua ma, he āhua koi e whakaara ake ana i tō waitohu me te kore e kino ki te ao.

Mō ngāwhakapaipai takai, ka puta he tirohanga koi mā te tānga mata hiraka, me te whakataurite ki ngā uara matomato. Ka whakarei ake i ngā mea e ruate ataahua o te waitohume te pā o te ringa—he mea nui i te wā e hoahoa ana i ngā takai whakapaipai tino ataahua me te iti o te pānga.

Ngā kōwhiringa tae e whakanui ana i te oranga tonutanga: Kirihou mā, karāhe karaka rānei

He tirohanga poto mō te whiriwhiri tae:

Kirihou mā = te iti o te āhua o ēnei rā + he ngāwari te hangarua

Karāhe kōwhai = te kare ā-taiao + te tiaki UV totoka

He rerekē ngā mahi a ngā rauemi e rua i runga i te momo hua. Ahakoa e whakaatu ana te mā i te parakore, e tohu ana te amber i te momonatanga o te ao tūturu—e tautoko ana ia rauemi i ngā kōrero waitohu motuhake mā te whakaaroarokōwhiringa rauemime te whakarite tae i roto i ngā paerewa hoahoa tauwhiro.

Te tūtakitanga o te āhua me te mahi puta noa i ngā ipu whakapaipai tauwhiro

Me wehewehea kia rite ki ngā rōpū:

 pounamu haukore— He pai mō ngā serum wai, ngā toner rānei; e wātea ana mai i te rahi tauira ki te rahi tonu

 ngongo whakapaipai— He pai mō ngā kirīmi, ngā tiēre rānei; he ngāwari engari he ārai i te poke

Ngā Ipu — He tino pai mō ngā hinu matotoru, ngā kopare rānei; he maha ngā wā ka hangaia mā te whakamahi i te karāhe hangarua, i ngā kirihou bio-resin rānei

Ka taurite te āhua me te mahi o ia momo ipu, ā, ka tautoko hoki i ngā kōwhiringa kawenga puta noa i ngā wāhanga katoa o te huringa ora o te hua—mai i te rārangi whakakī ki te whata whakapaipai.

He aha te whiriwhiri a te kaihoko e akiaki ana i te auahatanga i roto i ngā takai whakapaipai tauwhiro

Ehara i te kiri pai anake te hiahia o te tangata—e hiahia ana hoki rātou ki ngā tikanga matatika pai mō ā rātou hua.

• Kei te rapu ngā kaihoko i ngā waitohu e tuku ana i ngā ratonga inaianeipounamu whakakī anōngā kōwhiringa, ngā hoahoa iti te pānga rānei
• Ko te pikinga ake o te whakawhaiaro he mea noa ake ngā rahinga kua whakaritea i mua
• Ahakoa ngā whakarerekētanga ngawari pēnei i te huri ki ngā here māmā ake ka taea te whakaiti nui i ngā tukunga kaipuke

Ina whakanuia e koe ngā taipitopito kei muri i tete takai i ngā mea whakapaipai, ka kitea e koe ko ia whakataunga—mai i te kati ki ngā ipu—ka pā ki te tirohanga me te mahi. Ā, koinei tonu te mea e āwhinahia ana e Topfeelpack ngā waitohu kia mōhio, e whakakotahi ana i te hangarau e aro ana ki te taiao me te momo rite mō te mākete.

Ngā Auahatanga i roto i te Tākai Tauwhiro mō ngā Mea Whakapaipai

Kei te whakaaroaro anō te umanga ataahua me pēhea te tākai i ngā hua. Mai i ngā ipu wairākau ki ngā ringaringa atamai, ko tete takai i ngā mea whakapaipaikei te tiaho matomato.

Te tūhura i ngā rauemi pirau-koiora i roto i ngā hua tiaki kiri

• Ngā kirihou koioraKei te whakakapi ngā kirihou i hangaia mai i te māngaro kānga, i te tō rānei i ngā kirihou kei te hanga mai i te hinu.
• Kei te neke haere ngā waitohu kingā rauemi tipu, pērā i te muka o te pāma me te hemp.
• Ko ētahi o ngā kai horoi kua takaihia inaianeitakai wairākau, ka pakaru i roto i ngā marama, kaua i roto i ngā rautau.

1. He maha ngā waitohu tiaki kiri e whakaranu ana i ā rātou kirīmi me ngā ipu i hangaia mai ingā pūmua pirau-koiora, ka pirau noa iho, kāore e kino ki te taiao.
2. Ka tautokohia e tēnei panonitanga te haumaru o ngā hua me ngā uara taiao, inā koa ka honoa kingā kai e pai ana ki te taiaokei roto i ngā tātai.

✔ Ehara i te mea ko te anga o waho anake ngā mea pirau-koiora—he tino ōrite ki ngā momo ataahua ma e whakaatu ana i te māramatanga me te pumau.

He poto te roa o te oranga? Kāore he raruraru—ka whakarerekētia ngā tātai mā te whakamahi i ngā mātāpono mai imatū matomatohei whakaroa i te pumau me te kore he mea tiaki hangai.

Te heke mai o te pūtake tauwhiro i roto i ngā takai whakapaipai

• Ehara i te mea he kupu rongonui noa te rapu rauemi matatika—kei te tere haere te noho hei tumanakohanga matua mā te hunga e aroha ana ki ngā mea ataahua e aro nui ana ki te pūtake o ā rātou taonga.

• Ko ngā rauemi pēnei i te pepa kua whakamanahia e te FSC me te kōka i hauhaketia me te tika e whakaatu ana i te whakapau kaha kingā mahi ngahere haepapame ngā takenga mai ka taea te whai.

• Mā te awhi i tētahi tauira porowhita ake, kei te haumi nui ngā waitohu ki ngā pūnaha e whakakahangia ana e teōhanga porowhita, te hangarua i ngā mea i para i mua hei oranga hou.

Anei te huinga o ngā tikanga rapu rauemi tauwhiro rerekē:

Kei te ārahi a Topfeelpack i tēnei mahi mā te mahi tahi me ngā kaiwhakarato kua tirohia, e tutuki ana i ngā paearu tino pakari mō ngā mahi tika me te whakaputanga iti te pānga puta noa i ā rātou mekameka tuku.

Te āhua o te hurihanga o ngā ringaringa whakangote i te waitohu hua

Whakaarohia ngā tapanga e awhi ana i ia piko o tō pounamu hinu, o tō ipu whakamakuku rānei—e kiia ana koia ēneingā tapanga ringaringa whakaitiiti, ā, kei te tino whakakorikori rātou i ngā mea:

• Ka taea te tā i te mata katoa, arā, ka taea te whakaatu i tō waitohu ki runga i ngā whata i tētahi āhua kāore anō i mua.
• He maha ngā wā ka whakamahia ngā kiriata hangarua i roto i ēnei putea, e hangai ana ki ngā whāinga mō ngā takai taiao o ēnei rā.
• Me ngā āhuatanga ārai-whakarerekē, ka mahi tahi hoki ēnei hei hiri haumarutanga!

He tino ngāwari ngā ringaringa whakawhāiti ina tae mai ki ngā hoahoa māia me ngā whakaotinga kakano—he tino pai mō te tū atu i waenganui i ngā ara kīkī me te noho rite tonu ki ngā whāinga pumau mā te whakamahi i ngā papa hangarua. Kaua hoki e wareware—he tino pai rātou ki te whakanui ake i te ataahua o te whata nā te mea he tirohanga whai pānga nui e hono tika ana ki tō whānuitanga.waitohu huarautaki.

Te Waihanga i te Pono o te Kaihoko mā roto i ngā Mahi Tauwhiro

Ehara i te mea ko te ao anake te kaupapa o te takai tauwhiro—he mea hoki e pono ai ngā kaihoko e mōhio ana ki te taiao o ēnei rā.

Me pēhea te hanga whakawhirinaki me te māramatanga e ngā takai hoa-taiao

• Ka taea e ngā kaihoko te kite i te horoi matomato mai i tawhiti, nō reira mā te whakamahi ponotakai taiaoi hangaia me te mea kua manatokohiangā rauemi pumauka tere te whakanui i te mana o tō waitohu i te huarahi.
• Ehara te mārama i te kupu noa iho—ina kōrero noa koe i te take i whiriwhiria ai e koe ngā ipu takai wairākau, ngā ipu hangarua rānei, he tohu tēnei i tō whakapau kaha ki ngā mahi pakihi matatika.
• Ko te pono te kaupapa matua: mā te tapanga mārama, mā te mōhiohio mō te pūtake, me ngā tiwhikete ka hangaia taua mea utu nui—te whakawhirinaki o te kaihoko.

1. Whakamahia ngā waituhi pirau-ora me ngā pepa hangarua hei whakaatu kāore koe e tapahi moni ana.
2. Tāpirihia ngā waehere QR e hono ana ki ngā pūrongo oranga tonutanga—ka huri i ngā kaihoko mangere ki ngā kaiwhaiwhai whai mātauranga.
3. Kaua e tākai rawa i ngā mea pēnei i te tau 2010—ko te iti o ngā mea he tohu mō te manaaki i te taiao me te whakaute i te wā o ō kaihoko.

→ Ina kite te tangata i ō uara e whakatinanahia ana i roto i ō whiringa takai, ka kaha ake te hononga kare ā-roto—ā, koinei te tīmatanga o te pono tūturu.

He mea nui ngā wā poto: • "He mea hanga mai i ngā rauemi whai muri i te kaihoko 100%" ka hanga i te mana tonu. • He nui ngā kōrero a te tā "Kāore he kirihou i konei" ahakoa kāore he nui o ngā kōrero.

Nā, me whakakotahi tēnā ki te māramatanga o te hoahoa me te rapu rauemi matatika? Ehara koe i te waitohu whakapaipai noa iho—kei te hanga hononga roa koe i runga i ngā uara ōrite i roto i te huarahi e whakahaere ai koe i ngā āhuatanga katoa o te takai whakapaipai.

Te pānga o ngā whakataunga mō te takai tauwhiro ki ngā hokonga anō

Ngā painga ā-rōpū o te huri ki ngā kōwhiringa tauwhiro:

Ka whakanui ake i te pono o te kiritaki: Ko ngā kaihoko e whai ana i ngā uara matomato ka hoki mai anō ina kite rātou i ngā waitohu e piri ana ki ā rātou tikanga matatika mā te whakamahi tonu i ngātākai pumau.

Ka whakarei ake i te ingoa o te waitohu: Ka tere te horapa o te kōrero ina kitea e te tangata ka taea te whakawairakau i ō ngongo hinu ngutu, ka taea rānei te whakakī anō i ō pounamu toner—ka hokihoki mai ngā manuhiri ki tēnei momo kōrero mā te taiao.

Ka whakanui ake i te hiahia hoko: He maha ngā wā ka tirohia e ngā kaiwhakamahi e aro nui ana ki te taiao ngā tohu matomato i mua i te hoko anō; ki te mōhio rātou kei roto i ngā ipu kore-para tā rātou serum tino pai, he nui ake te tūponotanga ka pāwhiritia e rātou te "Hokona Anō".

Tāpiri uara mō te wā roa: Ehara i te mea he pai noa iho te āhua o ngā wāhanga ka taea te whakakī anō, ka taea rānei te hangarua—ka hoatu he take ki ngā kaihoko kia noho roa ai rātou nā te mea he rite ki te haumi ki a rātou anō me te ao.

E tautokona ana tēnei e ngā raraunga pūtaiao:

He mārama te kōrero a ēnei tau—ki te pai ake te āhua o waho o tō hua whakapaipai ki te taiao, ka nui ake te tūponotanga ka hoki mai anō ngā kaihoko ki ngā mea o roto.

Mai ipounamu papu hau kore e taea te whakakī anōngā kōwhiringa mō ngā whakamakuku ki ngā pounamu karāhe mō ngā serum, ia taipitopito o tete takai i ngā mea whakapaipaihe mea nui ina hanga ana i te pono i waenga i te hunga mātau ki te taiao o ēnei rā—ahakoa kāore rātou e kī nui i ia wā ka tono anō rātou.

Āe, kua tīmata a Topfeelpack ki te whakamahi i ēnei panonitanga mā te tuku hoahoa whāiti hei whakaiti i te para me te pupuri tonu i ngā mea kia ātaahua, kia whai hua hoki.

Ngā Pātai Auau mō te Tākai i ngā Mea Whakapaipai

He pēhea te pānga o ngā takai whakapaipai tauwhiro ki te hiahia o te nuinga o ngā kaihoko?

• Ka aro atu ngā kaihoko ki ngā waitohu e whakamahi ana i te kirihou hangarua, i ngā rauemi pirau rānei, ka waihanga i te pānga kukume i roto i ngā mākete rarawe.
• He tohu pinepine ngā pounamu karāhe mārama me ngā ipu konumohe i te hokohoko kounga teitei—arā, ko te kukume i te aro o ngā kaihokohoko e aro ana ki ngā hua tiaki kiri me ngā hinu kakara kounga teitei.
• He rite te pūtake rauemi tauwhiro ki te kaupapa hokohoko a ngā kaihokohoko e hiahia ana ki te kōrero i ngā kōrero pai mō te taiao ki ā rātou kiritaki whakamutunga.

Ko ēhea ngā rauemi e rongonui ana mō ngā hoko takai whakapaipai e aro ana ki te taiao?

1. Kirihou PET (ngā āhua hangarua) – he pakari engari he tupato ki ngā rauemi.
2. He pounamu karāhe – he mea rongonui mō ngā hua whakapaipai me ngā hinu kakara, he amipere hoki hei ārai i te hihi UV.
3. Ipu konumohe – he māmā, he ātaahua hoki, e maiohatia ana mō ngā momo tiaki makawe.
4. Ipu kiriaku he pango, he hukapapa rānei te āhua – he āhua teitei mō ngā kirimi papai, ka taea tonu te hangarua mēnā ka pai te tukatuka.
5. He takai pūangi – he ataahua pā, e whakarei ake ana i te waitohu tiaki whaiaro.

He aha ngā momo katinga e whakataurite ana i te pumau me te whakamarie mō ngā kaiwhakamahi?

Ngā taupoki tīwiri: He māmā, he pono hoki te whakamahi, mai i ngā pounamu 15 ml ki ngā whakatakotoranga nunui ake.

ngā pūwhakaputa papuHe pai mō ngā hinu whakahinuhinu ina hiahiatia te whakahaere i te nui o te hinu; ka whakaitihia te maha o ngā makanga ka taea te whakamahi anō mā ngā taupoki ka taea te whakamahi anō.

Ngā taupoki huripokitia: He ngāwari te whakahaere mō ngā kirimi tiaki makawe, me te pupuri i te hou o ngā wāhanga.

Ngā pūwero rehu &pounamu maturuturupotae: Te tuku ine tino tika me te kore e nui te para—he pai mō ngā tātai kukū.

He aha te take e piki haere ai te konumohe hei whiringa pai i waenga i ngā ota nui?

Ka puta te pono mai i te peka - e mōhio ana ngā waitohu he mea nui ki te hunga whakarongo e hiahia ana ki te ataahua me te whakaute ki te taiao te tere o te hangarua o te konumohe:

Me pēhea e whakatipu ai ngā hoahoa whakakī anō i ngā whai wāhitanga hokohoko anō?

He whakaahuatanga poto + te whakatakotoranga matā:

Ka hangaia e ngā teihana whakakī hou he hononga auau i waenga i ngā kaihoko me te waitohu, ā, ka tino whakaitihia hoki te para kotahi-whakamahinga:

• Mā ngā utu roa iti ka hoki mai anō ngā kiritaki i roto i ngā marama, i ngā tau rānei.
• Ka roa ake te whakamahinga o te ipu taketake—ngā ipu karāhe mārama, ngā ipu kiriaku 50 ml rānei—mā ngā pūnaha whakakorekore e taea te whakakī anō.
• Ka mau tonu te haere tonu o ngā kare ā-roto; ka puritia tonutia e ngā kaihoko ā rātou pounamu engari ka whakakīia anō.

He aha te tūranga o ngā tikanga whakapaipai i roto i ngā ota nui e pumau ana?

Ngā tohu poto i mua i te tākai i te whakarāpopototanga:

• Ka whakaitihia e te hiraka te kawenga matū ki te whakaritea ki ngā waituhi whakarewa taumaha; he tino pai ngā rārangi ma ki ngā ngongo kirihou ma.

• Ka urutau pai te tā wera ki ngā whakaotinga hukapapa, engari kāore e tino matotoru te hanganga o te rauemi.

• Mā te paninga tapanga ka taea te whakarerekē tere i ngā oma iti me te kore e huri i te katoa o ngā taonga—ka taea e koe te whakamahi anō i ngā ipu pēnei i ngā pounamu karāhe karaka i ia wā, i ia wā mā te whakarerekē i ngā tapanga anake.

WhakarāpopototangaHe āhua motuhake te whakapaipai, engari kāore e whakaiti i te hinengaro—mā te kōwhiringa tika ka puta he kōrero pakiwaitara, he mahi tika hoki i ia ipu, ka ārahi i ngā kaihoko ki te hiahia tirohanga me te makona matatika i te wā kotahi.

Ngā Tohutoro

[McKinsey - E aro nui ana ngā kaihoko ki te oranga tonutanga—ā, e tautoko ana i tēnā ki ā rātou pēke moni -https://www.mckinsey.com/industries/retail/our-insights/consumers-care-about-sustainability-and-back-it-up-with-their-wallets]

[NielsenIQ - Te tirohanga hurihuri a te kaihoko mō te oranga tonutanga -https://nielseniq.com/global/en/insights/analysis/2024/the-state-of-sustainability-in-consumer-goods/]

[Mintel - Ngā Auahatanga Ataahua me te Tiaki Whaiaro o te Ao 2024 -https://www.mintel.com/beauty-and-personal-care-market-news/global-beauty-and-personal-care-trends/]

[Euromonitor International - Taupū Whakapūmau 2024: Te Aroturuki i te Ahumahi Ataahua -https://www.euromonitor.com/article/sustainability-index-2024-tracking-the-beauty-industry]

[Ngā Kirihou Koiora o Ūropi - Ngā Rauemi Pirau-koiora me ngā Rauemi e Hangaia ana ki te Koiora -https://www.european-bioplastics.org/bioplastics/materials/]