Kutheni Uphawu Lwakho Lufuna Ukupakishwa Okuzinzileyo Kwezinto Zokuthambisa Ukuze Luphumelele Namhlanje?

Ukupakisha izinto zokuthambisa ngendlela ezinzileyo akupheleli nje kwimfashini—yimpahla efunekayo ukuze uphawu lwakho luphephe ukulahla izinto ezilahlekileyo.

Uphawu lwakho lusenokuba nefomula engcono kakhulu ukususela kwi-cold cream kaCleopatra, kodwa ukuba ukupakisha kwakho izinto zokuthambisa kusabonakala ngathi kuvela kwindawo yokulahla inkunkuma yeminyaka yoo-1990—eHouston, sinengxaki. Abathengi banamhlanje abafuni nje ukubonakala bebahle; bafuna ukuba ukuthenga kwabo kuzive kukhululekile kwaye kungabi natyala kwixesha elizayo. Enyanisweni, uMcKinsey ufumanise ukuba ngaphezulu kwama-60% abathengi baseMelika bangahlawula ngaphezulu iimveliso ezineepakethe ezizinzileyo—kwaye iGen Z? Ziphantse zibe ne-allergy kwiplastiki.

Inyani yile, ukuzinza kwezinto kuyathengiswa ngoku. Iimpawu ezitshintsha iiplastiki zePET ezidiniweyo nge-bamboo caps okanyeiijagi zealuminiyam ezinokuzaliswa kwakhonaazigcini nje ngokusindisa iifudo—zibamba ukuthembeka kunye nendawo eshelufini. Ungakhwela eli bhayisikile ngobuchule…okanye ushiywe kwibhini yokuphinda usebenzise iimveliso ezilibalekileyo.

Iingcaciso ezibalulekileyo zokuPakisha okuZinzileyo kwezithambiso

1. Izinto Ezikhethwa Ngabathengi: Ama-75% abathengi bakhetha iindlela zokupakisha ezinobuhlobo nokusingqongileyo, nto leyo ebonisa ukuba kukho umkhwa oqinileyo kwimarike wokuzinza.
2. Izinto Ezintsha EziphathekayoUtshintsho oluvela kwi-PET plastiki ukuya kwi-izinto ezibolayonjenge-PLA kunye ne-PHA zibonisa imizamo yeebhrendi yokunciphisa umngcipheko wazo kwindalo esingqongileyo.
3. I-Aluminiyam kunye neBamboo: Izikhongozeli ze-aluminiyam kunye nokupakishwa kwe-bamboo ziya zithandwa ngenxa yeempawu zazo ezinokuphinda zisetyenziswe nezizinzileyo, nto leyo enomtsalane kubathengi abaqaphela indalo.
4. Iyaphinda igcwaliswe kwaye inobuhlobo nokusingqongileyo: Ukupakisha okuphinda kuzaliswe kuphucula ukuthembeka kwebhrendi kwaye kunokukhokelela ekuthengweni okuphindaphindiweyo, okwenza kube licebo elibalulekileyo lebhrendi ezigxile ekuzinzeni.
5. Ukubaluleka kweGlasi ecacileyo: Iglasi ecacileyo ikhethwa ngenxa yokuba iyakwazi ukuphinda isetyenziswe kunye nokukwazi ukubonisa umgangatho wemveliso, ihambelana nophawu lwanamhlanje oluqaphela ukusingqongileyo.
6. Iindlela Zokubhala Iilebheli: Iilebhile ezinobuhlobo nokusingqongileyo ezisebenzisa izincamathelisi ezinokubola ziyanda, zincedisa intshukumo ezinzileyo yokupakisha izinto zokuthambisa.
7. Izikhululo zokuzalisa kwakhonaUkuvela kwezikhululo zokugcwalisa kwakhona kwenza abathengi bakwazi ukunciphisa inkunkuma ngelixa bezalisekisa imfuno yabo yozinzo kwiindlela abathenga ngazo.

Imfuno Ekhulayo Yokupakisha Okuzinzileyo

Ukupakisha okuzinzileyo akusekho ndawo ibalulekileyo; yinto eqhelekileyo entsha. Nantsi indlela etshintsha ngayo indlela esicinga ngayoukupakishwa kwezinto zokuthambisa.

Izibalo: Ama-75% abathengi bakhetha iindlela zokupakisha ezinobuhlobo nokusingqongileyo

• Ingxaki enkuluAma-75% abathengingoku bafuna ngenkuthalo iimpawu ezisebenzisaukupakisha okulungele indalo, kwaye eli nani liyaqhubeka linyuka.
• Ngokwengxelo yakutshanje yeNielsenIQ kaMatshi 2024, “ukuzinza kuye kwatshintsha ekubeni yibhonasi ukuya ekubeni yinto elindelekileyo.”
• Olu tshintsho lubonisa amaxabiso anzulu—abantu bafuna iindlela zabo zobuhle zihambelane neenkolelo zabo zokusingqongileyo.
• Iimpawu ezingayinanziyo le ndlela yokukhetha zisengozini yokulahlekelwa ngabantu abancinci, abathetha kakhulu abafuna ukuvezwa kwezinto noxanduva.

Ngamafutshane, ukuba imveliso yakho yokuhombisa ayisongwanga ngendlela efanelekileyo, uphoswa lithuba lokuba abathengi abathathu kwabane bathenge. Oko akusiyo nje i-stat—yimpendulo evuselelayo kuye nabani na obandakanyeka kuyilo lwezikhongozeli zokuhombisa okanye ekufumaneni izinto.

Utshintsho oluvela kwi-PET plastiki ukuya kwizinto ezinokubola

Iinkampani zobuhle ziyayeka ukusebenzisa iiplastiki zemveli zithathe ezinye iindlela ezingcono—kwaye ngokukhawuleza.

• I-PLA (i-polylactic acidkunye ne-PHA (ii-polyhydroxyalkanoates) zikhokela phambili njengezinto ezinokubola endaweni yeplastiki esekwe kwifosili. Ezi zinto ziyawohloka ngokwendalo kwaye zinciphisa inkunkuma kakhulu. • Iinkampani zikwahlola izinto ezifakwe kwi-foam ezisekwe kwi-mushroom kunye neefilimu zolwandle njengezinto zokupakisha zesibini. Ziyasendle—kodwa ziyasebenza.

Olu tshintsho lungaphezulu nje kokukhwaza; luxhaswa bubuchule obutsha. Umzekelo, iTopfeelpack isandula ukwaziswaiijagi ezinokuzaliswa kwakhonaukusebenzisa imixube ye-PLA ephuma kumbona—inyathelo elingagcini nje ngokunciphisa ukusetyenziswa kwepetroliyam kodwa likwababeka njengeenkokheli kubuhle obuhlala buhleli.

Kutheni izikhongozeli ze-aluminium zithandwa kakhulu kwimarike yezimonyo?

I-aluminium inexesha layo—kwaye ngesizathu esivakalayo:

1. Ingaphinda isetyenziswe ngokungapheliyo ngaphandle komgangatho ophantsi.
2. Inika iimveliso inkangeleko entle nekumgangatho ophezulu ebonakala kwiishelufu ezixineneyo.
3. Ikhusela iifomyula ngcono ngenxa yokuba ayisebenzi kakuhle.

Abathengi bayayithanda kuba ivakala ngathi ikumgangatho ophezulu kodwa ihambelana nexabiso labo lokunciphisa inkunkuma. Iimpawu ziyayithanda kuba iphakamisa umfanekiso wazo ngelixa inciphisa ukuxhomekeka kwiifomathi zeplastiki ezisetyenziswa kanye njengePETibhotile yeloshini or ityhubhu yobuhleuyilo.

Kwaye masibe yinyani—ngubani ongathandiyo ukuvula itini yokhathalelo lolusu ye-aluminiyam?

Ukuthandwa okukhulayo kokupakisha kwe-bamboo kwizinto zokunyamekela umntu

Ukukhula kwe-bamboo akupheleli nje ekujongeni ubuhle—kuxhomekeke ekuzinzeni okukrelekrele:

• Ikhula ukuya kuthi ga kwiimitha ezintathu ngosuku = ivuseleleka ngokukhawuleza • Ngokwendalo ilwa neentsholongwane = ifanelekile kwiimveliso ezidibana nolusu • Ingagqunywa ngokupheleleyo = iinjongo ezingenankunkuma zenziwe lula

Ngaba ixesha lokuphelelwa lixabiso lifutshane? Akukho ngxaki xa uthetha ngoyilo olungasetyenziswa kwakhona okanye oluzaliswa kwakhona oludibene nee-inki kunye nezincamathelisi ezingenampembelelo ingako.

Uphando lwakutshanje olwenziwe yi-Euromonitor International lubonise ukuba izikhongozeli ezisekelwe kwi-bamboo zibone ukunyuka kwentengiso okungaphezulu18%kwihlabathi liphela phakathi kwekota yesi-2 neyekota yesi-4 kunyaka ophelileyo kuphela—uphawu olucacileyo lokuba abathengi bobuhle baxhomekeke ngokupheleleyo kule ndlela yendalo xa bekhetha elandelayo.ijagi yekhrimuokanye ityhubhu yebhalm yemilebe.

Ngoko ke nokuba uyila iipakethe zokuqala okanye iibhokisi zangaphandle, khumbula: ukuhlala ixesha elide akuthethi ukuba kuyadinisa—kuthetha ukuba ukhetho olukrelekrele, olucocekileyo, nolupholileyo kuyo yonke indawo yohambo lwemveliso yakho kuthungelwano lokubonelela ngezithambiso.

Indlela Ukupakishwa Kwezinto Zokuthambisa Okuzinzileyo Okunokuphucula Ukuthembeka Kwebhrendi

Ukhetho oluzinzileyo kwiukupakishwa kwezinto zokuthambisaazincedi nje kuphela umhlaba—zigcina abathengi bebuya befuna okungakumbi.

Ukupakisha okuzaliswayo: Utshintsho olukhulu ekugcinweni kwabathengi

Iinkqubo eziphinda zigcwaliswe ziyayitshintsha indlela abathengi abacinga ngayo ngeebhrendi abazithandayo.

• Ukunyaniseka kwabathengiyakhiwe ngokulula kunye namaxabiso—iindlela zokugcwalisa kwakhona zibonelela zombini.
• Ukuphinda ukuthengaiba yinto eqhelekileyo xa abathengi betyala imali kwiikhonteyina eziphinda zisetyenziswe abazithandayo.
• Iimpawu ezamkelayoukupakisha okuzinzileyoIimodeli zihlala zibona ukubandakanyeka okukhulu kwabathengi abaqaphela indalo.
• Ukuhlanganiswa kwiuqoqosho olujikelezayoicebo liphakamisa injongo yophawu.
• Izikhululo zokuzalisa kwakhona okanye iinkqubo zokuthumela ngeposi zongeza ukuguquguquka, nto leyo eyonyusa ukunamathela.

Iifomathi eziphinda zisetyenziswe azizo nje izinto ezithandwayo—zibonakala zisebenza ixesha elideukugcinwa kwebhrendi.

Impembelelo yee-inki ezinobuhlobo nokusingqongileyo kwindlela ezibonwa ngayo iimpawu zophawu

Kuyavela ukuba, oko kuprintiweyo kwimveliso yakho kubaluleke kakhulu njengoko kunjalo nangaphakathi kuyo.

■ Ukusebenzisaii-inki ezinobuhlobo nokusingqongileyonjengeefomyula ezisekelwe kwisoya okanye emanzini zibonisa ukucaca kunye nokunyamekela.

■ Ezi ndlela zingenabungozi zinciphisa umthwalo wokusingqongileyo ngelixa zikhusela impilo yabathengi.

■ Iimpawu ezisebenzisaushicilelo oluzinzileyoIindlela zihlala zinandipha ukuthandwa okungcono kwishelufu kunye namanqaku okuthembana.

“Abathengi abaneminyaka eli-18 ukuya kwengama-34 banamathuba aphindwe kabini okuthenga iimveliso ezineelebheli ezibonakala zizinzile,” ibika i-Euromonitor International, kwi-Q2 2024 Sustainability Insights Briefing.

Ukuqhuma okufutshane okufike ekhaya:

• Iilebhile ezicocekileyo = isazela esicocekileyo • Inki ye-VOC ephantsi = ukuthenga okuncinci kwetyala • Ukuzinza okubonakalayo = umzamo wokuthengisa ongabonakaliyo

Xa uphawu lwakho luhambelana nemigaqo yokuziphatha yakho ngokukhetha okufanaii-inki ezingezizo iityhefu, akufuneki ukhwaze—uyazibonakalisa.

Ukuphucula amava abathengi ngeentlobo zokuvala ezizinzileyo: Izisasazi zepompo xa kuthelekiswa nezikrufu

Ukutshintshana ngemiqathango yokuvala kungabonakala kuncinci—kodwa kudlala indima enkulu kwindlela abantu abavakalelwa ngayo ngokusebenzisa imveliso yakho yonke imihla.

Inyathelo 1 – Qonda iimfuno zomsebenzisi: Abanye abantu bafuna ukulula ngesandla esinye; abanye bakhetha ulawulo oluchanekileyo—kulapho izisasazi zepompo zikhanya khona ngaphezu kwezikrufu zesiqhelo.

Inyathelo lesi-2 - Vavanya izixhobo ezisetyenzisiweyo kuzo zombini iindlela. Khetha iiplastiki ezinokubola okanye iintsimbi ezinokuphinda zisetyenziswe ukuze ugcine ukuvalwa kwakho kuyinxalenye yesicwangciso soyilo lwendalo esihambelana nayo yonke into yakho.ukupakishwa kobuhleMisela.

Inyathelo lesi-3 - Vavanya ukusebenza kwiifomyula ezahlukeneyo—iikhrimu ezingqindilili ziziphatha ngendlela eyahlukileyo kuneeserum, kwaye ukukhetha phakathi kweepompo okanye iicap kunokwenza okanye kuphazamise amava omsebenzisi.

Iinkqubo zeempompo zihlala ziphumelela ngokubhekiselele kucoceko kunye nolawulo lwesabelo, ngelixa izikrufu zisebenza ngokwazo xa kufikwa kubulula kunye nokuphinda zisetyenziswe. Nokuba yeyiphi na indlela, uyilo lokuvala olukrelekrele luphucula ukusetyenziswa kakuhle ngelixa luxhasa iinjongo ezibanzi malungaukuvalwa okuzinzileyongaphakathi kwezikhongozeli zobuhle.

Ngokudibanisa iinkcukacha ezicingisisiweyo ezinje ngezi kumjikelo opheleleyo wonxibelelwano lwemveliso, iimpawu zinokwenza ukusetyenziswa kwemihla ngemihla kubonakale kunenjongo—kwaye yiloo nto igcina abathengi bethembekile ngaphandle kokufuna amacebo.

Ulindelo lwabathengi: Ikamva lokuPakisha kwiZithambiso

Uzinzo alusengolwimi nje oluthethwayo—seluyinto eqhelekileyo entsha. Makhe sichaze indlelaukupakishwa kwezinto zokuthambisaiyatshintsha ukuze ihlangabezane nolindelo lwabathengi bokwenyani.

Indima yeglasi ecacileyo kuphawu lwanamhlanje oluqaphela indalo

• Iglasi ecacileyo yongeza loo moya wobunewunewu ngelixa ihlala iluhlaza.
• Iyandisa ukukhangeleka kweshelufu kwaye ivumela imveliso ukuba izithethele.
• Iimpawu ziyayithanda kuba ivakalisa ukucaca kwayo—ngokoqobo nangokomfuziselo.

1. Umhlobo wabathengiukupakishwa kweglasi ecacileyongokunyaniseka nangobunyulu. 2) Ingasetyenziswa kwakhona nge-100% kwaye ingasetyenziswa kwakhona ngokungapheliyo, iphumelela amanqaku e-eco kuyo yonke ibhodi. 3) Iinkampani zeprimiyamu zihlala ziyisebenzisa ukuphakamisa umgangatho wazoumfanekiso webhrendi, ngaphandle kokubeka emngciphekweni uzinzo.

✧ Ukucaca kweglasi akupheleli nje ekubonakaleni—kwakha ukuthembana ngoko nangoko.

Utshintsho oluyaubuhle obuzinzileyoitshintsha indlela iimpawu zobuhle eziziveza ngayo. Iglasi, ingakumbi xa idibene noyilo oluncinci, ihambelana kakuhle namaxabiso obuhle acocekileyo. Kubathengi abaninzi, ukubona imveliso kwiindonga ezicacileyo kuqinisa umbono womgangatho. Ngaba ubunyulu obubonakalayo? Ibaluleke ngaphezu kwanini na ngaphambili.

Ukukhawuleza okukhawulezileyo: • Abathengi abaqaphela indalo bakhetha izinto ezibonakalayo. • Izikhongozeli zeglasi zinciphisa ukuziva unetyala kweplastiki. • Zikwaxhasa ukurisayikilisha okulula ekhaya.

Iimveliso zevumba: Ukuhlangabezana neemfuno zabathengi zeekhonteyina ezizinzileyo

Idityaniswe ngokwezinto ezintsha:

→Izixhobo ezilungele indalo

• Iimpawu ziyatshintsha ukusuka kwiplastiki ezingasebenziyo ukuya kwi-i-recycled emva komthengi (i-PCR)umxholo.
• Iigobolondo ze-aluminium ezisetyenzisiweyo kunye nezesinyithi ezizaliswayo ziya zibambeka ngokukhawuleza.

→Uyilo oluzaliswa kwakhona

• Ukuvalwa kwemagnethi kwenza ukuzalisa kwakhona kube lula kunangaphambili.
• Ezinye iimpawu zibonelela ngokuzalisa kwakhona ngokusekelwe kubhaliso—akukho nkcitho, akukho ngxaki.

→Ukugcinwa kwemveliso

• Ukuhlala ixesha elide akuthethi ukuba ingasetyenziswa ixesha elide; ubuchwepheshe obungenamoya bugcina ivumba licocekile.
• Iglasi evala i-UV iqinisekisa ukuba ihlala ixesha elide nokuba ikwiifomathi ezicacileyo.

Ngokutsho kweMintel's Global Beauty & Personal Care Report ka-2024, “Abathengi beziqholo ngoku balindele ukupakishwa okubonisa ubunewunewu kunye noxanduva.” Oko kuthetha iibhotile ezintle ezenziwe ngezinto ezisetyenzisiweyo—kunye neenkqubo zokugcwalisa ezingavakali ngathi zicingelwe emva koko.

I-Topfeelpack ikhawuleze ukuziqhelanisa apha, inikaibhotile yokutshizaukhetho oludibanisa uyilo oluphezulu kunye neendlela zemveliso ezingasebenzi kakuhle—ngaphandle kokunciphisa ukuqina okanye isitayile.

Iindlela zokusetyenziswa kweelebheli kwizinto zokuthambisa ezinobuhlobo nendalo

1. Iileyibhile ezinokubola ziya zisiba yinto eqhelekileyo—azisafani nezinye izinto ezikhethekileyo. 2) Izincamathelisi ezisekelwe kwizityalo ziqinisekisa ukuba kulula ukuzisusa ngexesha leenkqubo zokusebenzisa kwakhona. 3) Uyilo oluncinci lunciphisa ukusetyenziswa kwe-inki ngelixa luphucula ubume bebhrendi.

• Izinto zokuncamathelisa ezikwaziyo ukubola aziyi kunamathela—ziyanyamalala nje ngendlela efanelekileyo kamva.
• Ii-inki ezinyibilikayo emanzini zithintela ungcoliseko ngexesha lokucubungula izikhongozeli.

Imbonakalo enamacandelo amaninzi: • Iinkampani ezininzi ngoku zikhetha iilogo ezifakwe i-embossed endaweni yeelebheli eziprintiweyo—zisusa inkunkuma ngokupheleleyo. • Iilebheli ezigqunyiweyo zigcina inkangeleko yazoukupakishwa kweglasi ecacileyongelixa usaphethe ulwazi olubalulekileyo. • Ukuhlanganiswa kwebhakhowudi kwimisebenzi yobugcisa kunciphisa ngokupheleleyo iileyibhile ezongezelelweyo.

Ukubhala iilebheli akuseyonto icingelwayo—ngoku yinxalenye yebali lakho lokuzinza. Kuthekani ngabathengi? Bafunda yonke into ngaphambi kokuba bathenge nantoni na eshelufini.

Ukuvela kwezikhululo zokugcwalisa kwakhona ukuze kuhlangatyezwane nolindelo lokuzinza

Uphuhliso lwenyathelo ngenyathelo:

Inyathelo 1: Iimpawu zifaka iikhiyoski zokugcwalisa ezidumileyo kwiivenkile eziphambili okanye kubathengisi abasebenzisana nabo. Inyathelo 2: Abathengi babuyisa izikhongozeli ezingenanto okanye bathenge izixhobo zokuqala kwindawo. Inyathelo 3: Itekhnoloji yokuhambisa izinto ngobuchule ilandelela ivolumu egcweleyo—akukho ngqikelelo ibandakanyekayo!

Iinzuzo ezidityanisiweyo:

➤Ukunciphisa inkunkuma– Iipakethi ezimbalwa ezisetyenziswa kanye zifika kwiindawo zokulahla inkunkuma xa abathengi bephinda basebenzise izinto abanazo.

➤Uncedo lwabathengi– Akukho mfuneko yokuphinda u-odole kwi-intanethi; gcwalisa nje izinto zakho ngokwesantya sakho.

➤Ukunyaniseka kwabathengi– Izaphulelo zokugcwalisa kwakhona zigcina abantu bebuya—kwaye bathetha ngayo kwi-intanethi!

Ezi zikhululo aziyonto ilula—zitshintsha umdlalo zidibene ngqo neenjongo zoqoqosho ezijikelezayo ezamkelwe yiGen Z kunye neMillennials ngokufanayo ezibeka phambili injongo ngaphezu kwamaxabiso xa zikhetha iimveliso zokhathalelo lomntu.

Ukugcwalisa kwakhona evenkileni kuvula iingenelo zamaxabiso amakhulu kubathengi ngelixa kubanika ulawulo lobungakanani bezabelo—cinga ngokunciphisa ukuxinana kwezinto phantsi kwesinki yakho kodwa uhlawule imali eninzi kwisipaji sakho ixesha elide.

Njengoko inkcubeko yokugcwalisa kwakhona isanda ngaphaya kweevenkile ezincinci ukuya kwiivenkile ezinkulu? Ngaba ulindele ukuba olu hlobo lwempahla lube yinto elindelekileyo kunokuba lube luphawu olubalaseleyo kwiindlela zoyilo lwexesha elizayo lokupakisha izinto zokuhombisa.

Iimpawu ezi-7 ezibalulekileyo zokuPakisha okuZinzileyo

Ukupakisha okuzinzileyo akusiyonto ithethwayo nje kuphela—ngoku yinto ephambili. Ezi mpawu zisixhenxe zibonisa indlela uyilo olujongana nendalo olusenokwenza ngayo izinto zibe nomtsalane kakhulu kwishelufu.

Ingqwalasela yeMpawu: Iplastiki ephinde yasetyenziswa njengesixhobo esiphambili sokupakisha

• Umxholo ophinde wasetyenziswaukunciphisa inkunkuma kunye nokukhutshwa kwemveliso kwiindawo zokulahla inkunkuma
• Iplastiki yePCRkwayei-rPETzamkelwe kakhulu ziinkqubo zokusebenzisa kwakhona
• Iimpawu ezisebenzisaizixhobo ezizinzileyoiindlela zihlala zenza abathengi bathembeke
• Kwimeko yeukupakishwa kobuhle, iipolymers ezisetyenzisiweyo zigcina ukuqina ngaphandle kokuphazamisa ubuhle
• Oku kuhambelana nemigaqo yeuqoqosho olujikelezayo, apho izinto ziphinda zisetyenziswe endaweni yokuphoswa

I-Topfeelpack isebenzisa imixube ye-PCR esemgangathweni ophezulu ebonakala intsha ngelixa igcina indawo yakho incinci—iluncedo kakhulu kwiimveliso nakubathengi ngokufanayo.

Ukubaluleka kokukhetha umthamo: Iibhotile ezili-15 ml ukuya kwiityhubhu ezingama-200 ml

Ukukhetha ubungakanani obufanelekileyo akupheleli nje ekubeni lula—kukwafuneka nokunciphisa inkunkuma.

• Incinciumthamo wokupakishaIbhotile efana ne-15 ml ifanelekile kwiikiti zokuhamba okanye iisampuli • Ubungakanani obuphakathi bubonelela ngokulinganisela phakathi kolawulo lwesabelo kunye nokusebenza kakuhle • Iifomathi ezinkulu ezifana ne-200 ml ethambileyoityhubhu yobuhleukunciphisa ukupakishwa kweyunithi, kulungile ukusetyenziswa rhoqo

Ubungakanani obahlukeneyo beemveliso bunceda abathengi baphephe ukuthenga kakhulu, nto leyo exhasa iindlela zokusebenzisa izinto ngobuchule kwindawo yobuhle etshintshayo yanamhlanje.

Izinto ezintsha zohlobo lokuvala: Izivalo ezizigqumayo kunye nokulula kwazo

Izivalo ezizigqumayo azilula nje ukuzisebenzisela—zitshintsha indlela ezisebenza ngayo izinto.

→ Zenza kube lula ukusasaza ngesandla esinye, ziphucula ukusetyenziswa kwemihla ngemihla → Ukuphinda zisetyenziswe kunciphisa ukuxhomekeka kwiindawo ezisetyenziswa kanye → Ngokuphatheleleiindlela zokuvalahamba, ii-flip-tops zingcono kunee-twist-offs xa kufikwa ekunciphiseni ingxolo kunye nokwenza kube lula ngakumbi

Ingxelo yakutshanje yeMintel kwikota yokuqala ka-2024 ifumanise ukuba ngaphezulu kwama-60% abathengi bokhathalelo lolusu bakhetha ii-flip-tops ngenxa yamava abo "okuphatha kakuhle"—ubungqina bokuba uyilo olukrelekrele luqhuba ukuthembeka.

Iindlela zokuhombisa: Ukucoca isilika ukuze kubonakale kucocekile

Ukuhlolwa kwesilika kulapho uzinzo ludibana khona nesimbo. Le ndlela isebenzisa i-inki encinci kuneprinta yendabuko kwaye ithintela izinyibilikisi eziqatha. Isiphumo? Isiphelo esicocekileyo nesicacileyo esiphakamisa uphawu lwakho ngaphandle kokonakalisa iplanethi.

Ngemimiselo yokubaumhombiso wokupakisha, ukuprintwa kwesikrini sesilika kubonelela ngemifanekiso ebukhali ngelixa kuhambelana namaxabiso aluhlaza. Kuphucula zombiniubuhle bebhrendikunye nokuziva okuchukumisayo—izinto ezibalulekileyo xa kusenziwa uyilo lokupakisha ubuhle obubalaseleyo obungenampembelelo ingako.

Ukukhetha imibala egxininisa ukugcinwa: Iplastiki emhlophe xa ithelekiswa neglasi ye-amber

Imilinganiselo emfutshane yokukhetha umbala:

Iplastiki emhlophe = ubuncinci besimanje + ukusebenziseka kwakhona okulula

Iglasi e-amber = umoya wendalo + ukhuseleko oluqinileyo lwe-UV

Zombini ezi zinto zisebenza ngeenjongo ezahlukeneyo kuxhomekeke kuhlobo lwemveliso. Nangona umhlophe ubonakalisa ubunyulu, i-amber ibonisa ubutyebi bendalo—nganye ixhasa amabali ahlukeneyo ophawu ngokucamngcaukhetho lwezinto eziphathekayokunye nokubhala imibala ngaphakathi kwemigangatho yoyilo oluzinzileyo.

Indlela ifom edibana ngayo nomsebenzi kuzo zonke izikhongozeli zezithambiso ezizinzileyo

Masiyihlule ngokwamaqela:

 ibhotile engenamoya— Ilungele iiserum okanye iitoner ezingamanzi; ifumaneka ukusuka kubukhulu besampulu ukuya kubukhulu obupheleleyo.

 ityhubhu yobuhle— Ilungele iikhrimu okanye iijeli; iguquguquka kodwa ikhusela ekungcoliseni

Iijagi — Zilungele kakuhle iibhalms okanye iimaski eziqinileyo; zihlala ziyilwa kusetyenziswa iglasi ephinda isetyenziswe okanye iiplastiki ze-bio-resin

Uhlobo ngalunye lwesikhongozeli luhambelana nomsebenzi ngelixa luxhasa ukhetho olunenkathalo kuzo zonke izigaba zomjikelo wobomi bemveliso—ukusuka kumgca wokuzalisa ukuya kwishelufu yokungaguquguquki.

Kutheni ukhetho lwabathengi lukhuthaza ubuchule ekupakisheni izinto ezizinzileyo

Abantu bafuna okungaphezulu nje kolusu oluhle—bafuna nemigaqo yokuziphatha emihle kwiimveliso zabo.

• Abathengi ngoku bafuna iimpawu ezibonelelaibhotile ephinda izalisweukhetho okanye uyilo olunempembelelo encinci
• Ukwanda kokwenziwa ngokwezifiso kuthetha ukuba iivolumu ezenziwe ngokwezifiso zixhaphake kakhulu kunangaphambili
• Kwanotshintsho oluncinci olufana nokutshintshela kwii-caps ezikhaphukhaphu lunokunciphisa kakhulu ukukhutshwa kwempahla

Xa ujonge iinkcukacha ezingasemvaukupakishwa kwezinto zokuthambisa, uza kufumanisa ukuba isigqibo ngasinye—ukususela ekuvalelweni ukuya kwizikhongozeli—sichaphazela zombini indlela esibona ngayo izinto kunye nokusebenza kwazo. Kwaye yiloo nto kanye iTopfeelpack enceda ngayo iimveliso ukuba zibe yingcali, ngokudibanisa ubunjineli obujongana nendalo kunye nesimbo esilungele imakethi.

Uyilo olutsha kwiPakethe eZinzileyo yeZithambiso

Le nkampani yobuhle icinga ngokutsha ngendlela egqibezela ngayo iimveliso. Ukususela kwiimbiza ezinomgquba ukuya kwimikhono ekrelekrele,ukupakishwa kwezinto zokuthambisaifumana ukukhanya okuluhlaza.

Ukuhlola izinto ezibolayo kwiimveliso zokhathalelo lolusu

• Iiplastiki zebhayolojiezenziwe ngestatshi sombona okanye ngomoba zithatha indawo yeeplastiki ezisekelwe kwipetroliyam.
• Iimpawu ziyatshintshelaizixhobo ezisekelwe kwizityalo, njengemicu ye-bamboo kunye ne-hemp.
• Ezinye izinto zokucoca ngoku ziza zigqunyweukupakishwa okunokomiswa, ziyaqhekeka kwisithuba seenyanga endaweni yeenkulungwane.

1. Iinkampani ezininzi zokhathalelo lolusu ngoku zixuba iikhrimu zazo nezikhongozeli ezenziwe ngeiipolymers ezinokubola, ezibola ngokwendalo ngaphandle kokonakalisa okusingqongileyo.
2. Olu tshintsho luxhasa ukhuseleko lwemveliso kunye namaxabiso endalo, ingakumbi xa zidityanisweizithako ezinobuhlobo nokusingqongileyongaphakathi kweefomula.

✔ Izinto ezibolayo azipheleli nje kwiqokobhe langaphandle—zihambelana kakuhle neendlela zobuhle ezicocekileyo ezibonisa ukucaca kunye nokuzinza.

Ixesha elifutshane lokuphelelwa? Akukho ngxaki—iifomyula ziyalungiswa kusetyenziswa imigaqo evelaikhemistri eluhlazaukwandisa uzinzo ngaphandle kwezithinteli zokwenziwa.

Ikamva lokufumana izinto ezizinzileyo kwiipakethe zobuhle

• Ukukhangela izinto ngendlela yokuziphatha akusiyonto ithethwayo nje kuphela—kuya kuba yinto elindelekileyo ngokukhawuleza kubathandi bobuhle abakhathaleleyo ukuba izinto zabo zivela phi.

• Izinto ezifana nephepha eliqinisekisiweyo yi-FSC kunye ne-cork evunwe ngononophelo zibonisa ukuzibophelelaamahlathi anembophelelekokunye nemvelaphi elandelekayo.

• Ngokwamkela imodeli ejikelezayo ngakumbi, iimpawu zityala imali eninzi kwiinkqubo eziqhutywa yiuqoqosho olujikelezayo, ukuphinda kusetyenziswe oko kwakukade kuyinkunkuma kubomi obutsha.

Nantsi indlela ezahlukeneyo iindlela zokufumana izinto ezizinzileyo ezihlanganiswa ngayo:

I-Topfeelpack ibikhokela olu xanduva ngokusebenzisana kuphela nababoneleli abavavanyiweyo abahlangabezana nemigangatho engqongqo yemisebenzi yokuziphatha kunye nemveliso engenampembelelo ingako kwiindlela zabo zokubonelela.

Indlela imikhono yokunciphisa eguqula ngayo uphawu lwemveliso

Cinga ngeelebheli ezibamba yonke igophe lebhotile yakho ye-serum okanye ibhotile ye-moisturizer—ezo zibizwa ngokubaiilebhile zemikhono encitshisiweyo, kwaye bayayiphazamisa kakhulu into:

• Zivumela ukuprintwa okugcweleyo, oko kuthetha ukuba uphawu lwakho lunokubonakala kwiishelufu ngendlela olungazange lubonwe ngaphambili.
• Ezi mpahla zihlala zisebenzisa iifilimu ezinokuphinda zisetyenziswe, zihambelana neenjongo zanamhlanje zokupakisha izinto eziphilayo.
• Ngeempawu ezibonakalayo ezibonakala ngathi azinazo izixhobo, zikwasebenza njengezivali zokhuseleko!

Iingubo ezinciphileyo zibonelela ngokuguquguquka okungenakuthelekiswa nanto xa kufikwa kwiindlela eziqinileyo kunye nokugqitywa okunesitayile—zilungele ukuvela phakathi kweendlela ezixineneyo ngelixa zihlala zihambelana neenjongo ezizinzileyo kusetyenziswa izinto eziphinda zisetyenziswe. Kwaye masingalibali—zilungile ekukhuliseni loo mtsalane ubalulekileyo weshelufu ngenxa yemifanekiso enefuthe elikhulu edityaniswe ngqo kwi-overall yakho.uphawu lwemvelisoicebo.

Ukudala Ukuthembeka Kwabathengi Ngezenzo Ezizinzileyo

Ukupakisha okuzinzileyo akupheleli nje kwiplanethi—kuyinto enomtsalane kubathengi banamhlanje abaqaphela indalo.

Indlela ukupakisha okulungele indalo okwakha ngayo ukuthembana nokungafihlisi nto

• Abathengi banokubona ukuhlamba okuluhlaza bekude, ngoko ke basebenzisa ngokweneneukupakisha okulungele indaloyenziwe ngesiqinisekisoizixhobo ezizinzileyoinyusa udumo lwebhrendi yakho ngokukhawuleza.
• Ukungafihlisi akuyonto ithethwayo nje—xa uxelela ngokuphandle ukuba kutheni ukhethe ukusonga okunokusetyenziswa kwi-compost okanye iijagi ezinokuphinda zisetyenziswe, kubonisa ukuzinikela ngokwenene kwishishini elinokuziphatha okuhle.
• Ukunyaniseka ligama lomdlalo: ukulebhelisha okucacileyo, ulwazi lokufumana ulwazi, kunye neziqinisekiso zakha loo nto ixabisekileyo—intembeko yabathengi.

1. Sebenzisa ii-inki ezibolayo kunye nebhodi yephepha ephinda isetyenziswe ukubonisa ukuba awukhawulezi ukusika izinto.
2. Yongeza iikhowudi ze-QR eziqhagamshela kwiingxelo zozinzo—iguqula abathengi abangenzi nto babe ngabalandeli abanolwazi.
3. Kuphephe ukupakisha kakhulu njengoko kungowama-2010—ukunciphisa ixabiso lempahla kubonisa ukukhathalela okusingqongileyo kunye nentlonipho ngexesha lomthengi wakho.

→ Xa abantu bebona ixabiso lakho lisebenza ngendlela okhetha ngayo izinto ozipakishileyo, olo nxibelelwano lweemvakalelo luyaqina—kwaye kulapho ukuthembeka kokwenyani kuqala khona.

Amaxesha amafutshane abalulekile: • “Yenziwe ngezinto ezithengiweyo nge-100% emva kokuthengwa” yakha ukuthembeka kwangoko. • Isitampu esilula esithi “Akukho plastiki apha” sithetha lukhulu ngaphandle kokuthetha lukhulu.

Ngoku ke dibanisa oko nokucaca koyilo kunye nokukhangela izinto ngendlela yokuziphatha? Awungomnye nje uphawu lwezithambiso—wakha ubudlelwane bexesha elide obusekelwe kwimilinganiselo efanayo kwindlela ophatha ngayo yonke into enxulumene nokupakishwa kwezithambiso.

Impembelelo yezigqibo zokupakisha ezizinzileyo ekuthengeni okuphindaphindiweyo

Iingenelo ezidibeneyo zokutshintshela kwiindlela ezizinzileyo:

Ikhuthaza ukuthembeka kwabathengi: Abathengi abavumelana nexabiso eliluhlaza banamathuba amaninzi okubuya xa bebona iimpawu zinamathela kwimigaqo yokuziphatha yabo ngokusebenzisa rhoqoukupakisha okuzinzileyo.

Iphucula udumo lwebhrendi: Iindaba zisasazeka ngokukhawuleza xa abantu befumanisa ukuba iityhubhu zakho ze-lip balm zinokugqunywa okanye iibhotile zakho ze-toner ziyazaliswa kwakhona—olu hlobo lwe-buzz luqhuba ithrafikhi ephindaphindayo ngendlela yendalo.

Iyandisa injongo yokuthenga: Abasebenzisi abaqaphela indalo badla ngokujonga iinkcukacha eziluhlaza ngaphambi kokuba bathenge kwakhona; ukuba bayazi ukuba i-serum abayithandayo iza kwizikhongozeli ezingenankunkuma, banokuthi bacofe u-“Thenga Kwakhona.”

Yongeza ixabiso lexesha elide: Izinto ezinokuzaliswa kwakhona okanye ezinokuphinda zisetyenziswe azivakali nje kuphela—zinika abathengi isizathu sokuhlala ixesha elide kuba zivakala ngathi lutyalo-mali kubo nakwiplanethi.

Idatha yesayensi iyakuxhasa oku:

La manani achaza ibali elicacileyo—okukhona imveliso yakho yokuhombisa ibukeka ngcono ngaphandle, kokukhona abathengi bebuya beze kufuna okungaphakathi.

Ukususelaibhotile yepompo engenamoya ephinda izalisweukhetho lwezinto zokuthambisa ii-moisturizer ukuya kwiibhotile zeglasi zee-serum, yonke into ekwiukupakishwa kwezinto zokuthambisaKubalulekile xa kusakhiwa ukuthembeka phakathi kwesihlwele sanamhlanje esinobuhlobo nokusingqongileyo—nokuba abatsho ngokuvakalayo ngalo lonke ixesha beodola kwakhona.

Kwaye ewe, neTopfeelpack iqalile ukusebenzisa ezi nguqu ngokubonelela ngoyilo oluziimodyuli olunciphisa inkunkuma ngelixa lugcina izinto zisebenza kakuhle.

Imibuzo ebuzwa rhoqo malunga nokupakishwa kwezithambiso

Ingaba ukupakishwa kwezinto zokuthambisa okuzinzileyo kuyichaphazela njani imfuno yabathengi abaninzi?

• Abathengi bathanda iimveliso ezisebenzisa iplastiki ephinde yasetyenziswa okanye izinto ezibolayo, nto leyo ebangela ukuba kubekho ukutsala kwiimarike ezithengisa ngobuninzi.
• Iibhotile zeglasi ezicacileyo kunye nezikhongozeli ze-aluminiyam zihlala zibonisa indawo ephezulu—zitsala ingqalelo evela kubathengisi abajolise kwiimveliso zokhathalelo lolusu kunye neziqholo zexabiso eliphezulu.
• Ukuthenga izinto ngendlela ezinzileyo kuhambelana nendlela abathengi abafuna ukuxelela abathengi babo amabali akhuthaza indalo.

Zeziphi izinto ezidumileyo xa kuthengwa izinto zokupakisha ezikhathalelwa yindalo?

1. Iplastiki yePET (iifom ezisetyenzisiweyo) - ihlala ixesha elide kodwa iqwalasela izixhobo.
2. Iibhotile zeglasi – zithandwa kakhulu ziimveliso zokuthambisa okanye iziqholo ezineenketho ze-amber ezikhusela kwi-UV.
3. Izikhongozeli ze-aluminium - ubuchwephesha obukhaphukhaphu obuxatyiswa kakhulu kwiindlela zokunyamekela iinwele.
4. Iijagi ze-acrylic ezimnyama okanye ezifakwe iqhwa - zibukeka ziphezulu kwiikhrimu zodidi oluphezulu, zisakwazi ukuphinda zisetyenziswe ukuba zicutshungulwe kakuhle.
5. Ukupakisha nge-bamboo – uphawu oluchukumisayo oluphucula ukhathalelo lomntu.

Zeziphi iintlobo zokuvala ezilungelelanisa uzinzo kunye nentuthuzelo kubasebenzisi?

Izivalo zezikrufu: Ubulula obunokuthenjwa kwiibhotile ze-15 ml ukuya kwiifomathi ezinkulu.

abasasazi bepompo: Ilungele iiloshini apho ulawulo lwenxalenye lubalulekile; iitops eziphinda zisetyenziswe zinciphisa amaxabiso okulahlwa.

Izivalo eziphephezelayo: Ukuphatha kakuhle iijeli zokunyamekela iinwele ngelixa ugcina inxalenye yazo icocekile.

Iimpumlo zokutshiza kunyeibhotile yedrophaIzikhonkwane: Ukuhanjiswa komlinganiselo ogqibeleleyo ngaphandle kwenkunkuma engaphezulu—kuthandwa kwiifomyula ezixineneyo.

Kutheni i-aluminium iphakama njengokhetho olukhethwayo phakathi kwee-odolo ezinkulu?

Inyaniso enxulumene nomgca wesebe iyavela—iinkampani ziyazi ukuba ukuphinda kusetyenziswe i-aluminium ngokukhawuleza kucula kubaphulaphuli abafuna ubuhle kunye nentlonipho yokusingqongileyo:

Uyilo oluzaliswa kwakhona luwakhuthaza njani amathuba okuthengisa aphindaphindwayo?

Inkcazo emfutshane + ifomathi yeebhulethi:

Izikhululo zokuzalisa kwakhona zenza unxibelelwano oluqhelekileyo phakathi kwabathengi kunye nophawu ngelixa zinciphisa kakhulu inkunkuma esetyenziswa kanye kuphela:

• Iindleko eziphantsi zexesha elide zikhokelela abathengi ukuba babuyele ngendlela yendalo emva kweenyanga okanye iminyaka.
• Izinto eziphinda zigcwaliswe zigcina isitya sokuqala—iingqayi zeglasi ezicacileyo okanye iibhafu ze-acrylic ezingama-50 ml—zisebenza ixesha elide kuneenkqubo ezilahlwayo.
• Igcina iimvakalelo ziqhubeka; abathengi bagcina ibhotile "yabo" kodwa bayizalise ngokutsha.

Ithini indima edlalwa ziindlela zokuhombisa kwiiodolo ezizinzileyo nezinomthamo ophezulu?

Amanqaku akhawulezileyo ngaphambi kokuba ugqibezele isishwankathelo:

• Ukuhlolwa kwesilika kunciphisa umthwalo weekhemikhali xa kuthelekiswa nee-inki ezinzima zesinyibilikisi; imigca ecocekileyo ifanela kakuhle iityhubhu zeplastiki ezimhlophe.

• I-hot stamping ihambelana kakuhle ne-frosted finishes ngaphandle kokuqina kakhulu kwezinto ezibonakalayo.

• Ukusetyenziswa kweelebheli kuvumela ukuba ukusetyenziswa kwebhetshi encinci kutshintshe ngokukhawuleza ngaphandle kokwenza kwakhona isitokhwe siphela—ungaphinda usebenzise izikhongozeli ezifana neebhotile zeglasi ze-amber ixesha lonyaka ngokutshintsha iilebheli kuphela.

Isishwankathelo: Ukuhombisa kuthwala ubuntu ngaphandle kokulahla isazela—ukhetho olufanelekileyo lwenza imbiza nganye ibonakale ibhalwe ngembali kodwa yenziwe ngokunoxanduva, ikhokela abathengi ekufuneni okubonakalayo kunye nokwaneliseka kokuziphatha ngaxeshanye.

Iireferensi

[McKinsey - Abathengi bakhathalele ukuzinza—kwaye bayayixhasa ngeemali zabo -https://www.mckinsey.com/industries/retail/our-insights/consumers-care-about-sustainability-and-back-it-up-with-their-wallets]

[NielsenIQ - Imbono yabathengi etshintshayo malunga nokuzinza -https://nielseniq.com/global/en/insights/analysis/2024/the-state-of-sustainability-in-consumer-goods/]

[I-Mintel - Iindlela Zobuhle Nokunakekelwa Komntu Zehlabathi Zonyaka ka-2024 -https://www.mintel.com/beauty-and-personal-care-market-news/global-beauty-and-personal-care-trends/]

[I-Euromonitor International - Isalathiso Sokuzinza 2024: Ukulandelela Ishishini Lobuhle -https://www.euromonitor.com/article/sustainability-index-2024-tracking-the-beauty-industry]

[Iiplastiki zaseYurophu - Izinto ezibolayo nezisekelwe kwiBio -https://www.european-bioplastics.org/bioplastics/materials/]