Kukhuphiswano olumhlophe olushushu kushishino lwezithambiso, i-aesthetics yemveliso kunye nomgangatho ihlala igxininisekile, kulo mxholo,ulawulo lwekhonkco lonikezokwimveliso yeukupakishwa kwezithambisoiye yaba yinto engundoqo echaphazela uphuhliso lwamashishini, kwaye idlala indima engundoqo engenakubuyiselwa.
Okokuqala, thobela ngokungqongqo umgangatho kunye nomgca osezantsi wokhuseleko
I-Cosmetics njengendima ngqo eluswini lomntu lwezinto ezikhethekileyo, ukhuseleko lwayo ngokungathandabuzekiyo lubaluleke kakhulu. Ikhonkco lonikezelo olulawulwa kakuhle kwaye olusebenzayo lunokuqinisekisa ukuba zonke iintlobo zezinto ezisetyenziselwa ukupakisha, ezifana neeplastiki, iglasi, i-inki, njl., zihambelana ngokungqongqo nemigangatho ephezulu yokhuseleko kunye nemigangatho yomgangatho. Ngokomzekelo, ii-inki ezisetyenziselwa ukupakisha izimonyo kufuneka zingabi yingozi kwaye zingabi yingozi, zisuse nayiphi na ingozi yokungcoliswa kwemveliso yangaphakathi kumthombo. Ngokusetyenziswa nzulu kwe-advancedizixhobo zolawulo lwekhonkco lonikezelo, abavelisiinokulandelela ngokuchanekileyo umthombo wemathiriyeli ekrwada nganye ukuqinisekisa ukuba kuphela umgangatho ophezulu, izinto ezihambelana nokhuseleko ezinokungenainkqubo yokuvelisa ukupakishwa, ukwakha umqobo wokhuseleko oluluqilima kubathengi.
Okwesibini, i-docking i-deman yabathengi echanekileyo
Kule mihla, ulindelo lwabathengi bezinto zokuthambisa lude lugqithise ukusebenza kwemveliso ngokwayo, kwaye bahlawula ingqalelo ngakumbi nangakumbi kwisibheno esibonakalayo sokupakishwa, ingqikelelo yophuhliso oluzinzileyo, kunye nokulula kokusetyenziswa kwamava. Ikhonkco lonikezelo kunye nokuqonda okubukhali kwemarike kunye nekhono lokuphendula ngokukhawuleza linokuthi libambe ngokukhawuleza le mizila yemfuno eguqukayo kwaye lenze uhlengahlengiso kwangexesha.Thatha ukupakishwa kokhuseleko lokusingqongileyonjengomzekelo, xa ukhuseleko lokusingqongileyo lwentengiso lufuna ukuphakama nangaphezulu, uyilo lwekhonkco lonikezelo luya kukwazi ukwenza ngokukhawuleza, ngexesha elifanelekileyo, ukusuka kubathengisi abakumgangatho ophezulu ukuba bathenge njengeeplastiki eziphinda zisetyenziswe, iphepha elibolisiweyo kunye nezinye izinto eziluhlaza, ukunceda iimpawu zokuthambisa okokuqala ukwazisa iimveliso zokupakisha ngokuhambelana nomxholo wokhuselo lokusingqongileyo, ukuze uzuze amandla okuthemba okusingqongileyo, ukuzuza ithuba lokufumana intembeko yokuqala. kukhuphiswano oluqatha kwimarike.
Okwesithathu, ukuphucula kakhulu ukusebenza kakuhle kweendleko
Ulawulo olusebenzayo lwekhonkco lonikezelo lunokubizwa ngokuba sisixhobo esinamandla sokunciphisa iindlekoimveliso yokupakisha izithambiso. Ngokusebenzisa uhlalutyo lwedatha enkulu, uqikelelo olukrelekrele kunye nezinye iindlela eziphucukileyo zetekhnoloji, amashishini ayakwazi ukulungisa kakuhle inqanaba le-inventri yezinto zokupakisha ukunqanda ngokuchanekileyo umngcipheko woluhlu lwezinto ezingekenzeki okanye ikhefu lokuphuma kwempahla. I-backlog ye-inventory ayithathi nje imali eninzi, kodwa ibangela inkunkuma yendawo yokugcina; ngelixa ukungabikho kwe-inventri kulula kakhulu ukuqalisa ukudodobala kwemveliso, ukulibazisa umjikelo wokuhanjiswa kwemveliso. Ukongeza, kwinkqubo yentsebenziswano kunye nababoneleli, ngezakhono eziluqilima zokudityaniswa kwekhonkco lobonelelo, amashishini angazama ukufumana imiqathango yekhontrakthi evumayo ngakumbi; ngelo xesha, ngokulungiswa kweendlela zothutho kunye neendlela zokuthutha, ukusetyenziswa kweteknoloji yezothutho eziphambili kunye nokuqinisa yonke inkqubo yokulawula ilahleko, ukunciphisa ngokufanelekileyo iindleko zokuthutha kunye nokuchithwa kwezibonelelo. Ezi ndleko zigcinwe kwikhonkco lonikezelo zingaphinda zityalwe kuphuhliso lwemveliso, ukuthengisa kunye nezinye iindawo eziphambili, ukufaka umzila ozinzileyo wamandla ophuhliso kwi-brand, kunye nokwandisa ngakumbi ukhuphiswano lwemarike.
Okwesine, qinisekisa ukunikezelwa kwangexesha kunye nempendulo yemarike
Kwishishini lobuhle eliguqukayo, elikhawulezayo, ukuqaliswa ngempumelelo kweemveliso ezintsha kunye nokuzaliswa kwangethuba kweemveliso ezidumileyo, kudla ngokumisela ukunyuka nokuwa kwamashishini emarikeni. Ikhonkco lokubonelela eliqolileyo, elimiselwe kakuhle lifana newotshi ebalekayo, eqinisekisa ukuba imveliso kunye nokuhanjiswa kwepakethe yezithambiso ikwishedyuli ngokungqongqo. Ngokomzekelo, niniTopfeel, kucwangciswe ukusungula ipakethe entsha yezintonga zedeodorant ngexesha lobuhle bentwasahlobo, isixokelelwano esinamandla emva kwayo sasebenza ngokukhawuleza isixhobo sokusebenzisana. Ukusuka kunikezelo olukhawulezayo lwababoneleli bezinto ezikrwada, ukusetyenzwa ngokufanelekileyo ngumvelisi, ukuya kunikezelo oluchanekileyo liqabane lolungiselelo, onke amakhonkco alungelelaniswe ngokusondeleyo kwaye adityaniswe ngokungenamthungo ukuqinisekisa ukuba iphakheji egqityiweyo yazaliswa kwaye yaqaliswa kwimarike ngexesha. Esi sixhobo sokuhanjiswa kwangethuba asihlanganisi nje ngokuchanekileyo imfuno engxamisekileyo yemarike yeemveliso ezintsha, kodwa kwandisa impembelelo yentengiso yeemveliso ezintsha ngexesha lefestile yokuthengisa egqwesileyo, ukuphumelela isabelo esixabisekileyo semarike kunye nodumo lwabathengi kuhlobo.
Isishwankathelo, ulawulo lwekhonkco lokubonelela lufana nomqolo oqinileyo oxhasa inkqubela ezinzileyo yemveliso yokupakisha yezithambiso. Ikhusela umgangatho wemveliso kunye nokhuseleko kuzo zonke iinkalo, ihlangabezana ngokunzulu neemfuno ezahlukeneyo zabathengi, iyanciphisa ngokufanelekileyo iindleko zemveliso, kwaye iqinisekisa ngamandla ukuhanjiswa kwemveliso ngexesha elifanelekileyo. Kwiimpawu ezininzi zokuhombisa, ncamathela ukubaluleka okukhulu kwaye uqhubeke ukonyusa utyalo-mali kulawulo lwesixokelelwano sobonelelo lube yeyona ndlela iphambili yokugqama kwindawo ekhuphisanayo yemalike kunye nokufezekisa uphuhliso oluzinzileyo.
Ixesha lokuposa: Jan-16-2025
