Me pēhea te tīmata i tētahi pakihi whakapaipai?

Ko te whai i te ataahua he wāhanga o te āhua o te tangata mai anō i ngā wā onamata. I ēnei rā, kei te eke ngā uri o te rautau rua mano me te reanga Z i runga i te ngaru o te "ōhanga ataahua" i Haina me tua atu. Ko te whakamahi i ngā mea whakapaipai te āhua nei he wāhanga nui o te oranga o ia rā. Ahakoa ngā kopare, kāore e taea te aukati i te whai a te tangata i te ataahua: kua piki ake ngā hoko o ngā mea whakapaipai kanohi me ngā hua tiaki kiri nā ngā kopare; kua kitea he pikinga whakamiharo o ngā hoko rīpene ngutu i te wā i muri i te mate urutā. He tokomaha e kite ana i tētahi whai wāhitanga i roto i te umanga ataahua, ā, e hiahia ana ki tētahi wāhanga o te keke. Engari ko te nuinga o rātou kāore i te tino mōhio me pēhea te tīmata i tētahi pakihi whakapaipai. Ka tohaina e tēnei tuhinga ētahi tohutohu mō te tīmata i tētahi kamupene whakapaipai.

He torutoru ngā hikoinga ki tētahi tīmatanga pai

 

1. Kia mārama ki ngā hiahia me ngā au o te mākete

Koinei te taahiraa tuatahi ki te tīmata i tētahi pakihi. Ko ngā uara toi pakanga Hainamana ko te "mōhio ki a koe anō me te hoariri kotahi". Ko te tikanga he mea tika kia mārama ki ngā tono me ngā au o te mākete. Hei mahi i tēnei, ka taea e koe te rangahau i ētahi paetukutuku, te haere ki ngā whakaaturanga me ngā huihuinga ataahua i te kāinga me tāwāhi, me te whakawhitiwhiti whakaaro ki ngā tāngata o roto i te umanga pēnei i ngā tohunga, i ngā kaitohutohu rānei.

 

2. Tāutuhia he mākete motuhake

He maha ngā kaipakihi ka whiriwhiri pea ki te mahi i roto i tētahi mākete motuhake. Ko ētahi o ēnei ka aro atu ki ngā kaihoko he kiri tairongo, ā, ka tuku atu i ngā hua i hangaia mai i ngā kai māori. Ko ētahi ka tuku atu i ngā hua ngutu, i ngā hua kanohi rānei. Ko ētahi ka mahi i roto i te mākete takai, i ngā taputapu ataahua rānei. Ahakoa pēhea, me mahi tonu koe i ētahi atu rangahau mākete hei tautuhi i tō mākete hou me tō hua matua.

 

3. Whakawhanakehia he mahere pakihi

Ehara i te mea ngāwari te tīmata i tētahi pakihi, ā, he maha ngā kamupene hou e hinga ana. Ko te korenga o tētahi mahere whānui me te taipitopito tētahi o ngā take. Hei whakawhanake i tētahi mahere pakihi, me tautuhi koe i ēnei e whai ake nei:

 

Kaupapa me te Kaupapa
Ngā kaihoko ūnga
Tahua
tātaritanga whakataetae
Rautaki hokohoko

 

4. Whakawhanakehia tō ake waitohu

Ki te hiahia koe kia miharo ngā kaihoko ki ō hua me ō ratonga, me whai waitohu kaha koe. Hoahoahia he waitohu ahurei, ataahua hoki e whakaata ana i te ahua o tō waitohu hei kukume i te aro o te tangata.

 

5. Kōwhiria he kaiwhakarato

I te wā e rapu ana koe i ngā kaiwhakarato, me whai whakaaro koe ki: 

 

utu
kounga hua me te ratonga
tuku
mātauranga ngaio

He pono, he maha āu kōwhiringa: ngā kaihanga, ngā kamupene hokohoko, ngā kaihoko, me ētahi atu. He kaha, he ngoikore hoki ō rātou katoa. Engari hei tohunga mātau, e kī ana mātou ko te kaihanga matatau te kōwhiringa pai rawa atu. He tino kaha tā rātou whakahaere kounga, nō reira kāore koe e manukanuka ki te kounga. Mā te mahi tika ki te wheketere ka karohia te utu mō te takawaenga. He maha ā rātou pūnaha whakahaere taonga kua pakeke. Ehara i te mea koinā anake, ka taea hoki e ō rātou tohungatanga te whakarato ratonga OEM me ODM.

I te wā e whiriwhiri ana i tētahi kaiwhakarato, tera pea ētahi huarahi hei āwhina:

 

Haere ki tētahi huihuinga ataahua, ki tētahi whakaaturanga rānei
te taunakitanga a te hoa
Ngā miihini rapu ipurangi pērā i a Google
Ko ētahi tūāpapa ipurangi pēnei i a Alibaba, Made in China, Global Sources, Beauty Sourcing rānei

Heoi, ehara i te mea ngāwari te whiriwhiri i ētahi kaiwhakarato kounga teitei mai i ngā tini kaitono o roto me tāwāhi.

 

6. Tāutuhia ngā hongere hokohoko me te tohatoha

Hei pakihi hou, ka taea e koe te hoko i ō hua mā roto i ngā hongere maha, tae atu ki ngā tūāpapa ipurangi (B2B, B2C, pāpāho pāpori rānei), tō ake toa tuimotu, whare ataahua ā-rohe, wāhi mirimiri, toa hokohoko rānei. Ka taea hoki e koe te kimi i ētahi kaihoko i ngā whakaaturanga ataahua.