2022 Skincare Trend Insights

Ngokusho kwe-Ipsos "Insights into New Trends in Skin Care Products ngo-2022", "Ukupakishwa kwemikhiqizo yokunakekelwa kwesikhumba kuyisici esibalulekile ekunqumeni ukuthengwa kwemikhiqizo ngabantu abasha. Ocwaningweni, u-68% wentsha ukhathazeke kakhulu. mayelana nokubukeka kwedizayini yokupakishwa komkhiqizo wokunakekelwa kwesikhumba, ama-72% abathengi abasebasha bathi ukwakhiwa okusha kwe-skincare packaging kubenza bazimisele kakhulu ukuthenga umkhiqizo.

Uma abathengi bengakalwazi uhlobo lokunakekelwa kwesikhumba kanye nomkhiqizo, ukupakishwa kwemikhiqizo yokunakekelwa kwesikhumba kuvame ukuba ngowokuqala ukuheha abathengi.Lesi inkathi yokuwina ngokubukeka, futhi izinhlobo ezahlukene zemikhiqizo yokunakekelwa kwesikhumba zitshale amandla amaningi ukuze zenze okwazo ukubukeka okuhlukile komkhiqizo.

Ngaso leso sikhathi, ukuze kuhehe abathengi, eminyakeni yamuva nje, abathengisi baye bafaka imizamo eyengeziwe ekufakweni kwezimonyo, futhi amanoveli ahlukahlukene kanye nokupakishwa okuhle kuye kwavela ngokulandelana.Ukupakishwa kwangaphandle okuhle kakhulu kanye nokwakheka kwamabhodlela kube yizinto ezenza imikhiqizo yaziwe.Eqinisweni, indima yokupakishwa kwezimonyo akukhona nje ukuheha abathengi, kodwa futhi ukuhlinzeka ngendawo yokugcina ebalulekile nemisebenzi yokuvikela yomzimba wezinto ezibonakalayo.

 

Ukubaluleka kokupakisha nakho kuwumkhakha obaluleke kakhulu wezimonyo zamanje.Uma sibheka yonke imikhiqizo edayiswayo njengamanje eziteshini ze-inthanethi, eminye imikhiqizo ingeyabantu besifazane noma abesilisa kuphela, kodwa imi kanje Izici eziningana: 1. Ukuncintisana kakhulu emakethe;2. Ukuzwela kakhulu ezidingweni zabathengi;3. Ucebile ngethrendi kanye nethrendi enhle, engabonisa kangcono ukuphishekela kwabantu ukuqwashisa ngobuhle.

 

Kungashiwo ukuthi izimonyo ziwumfanekiso wemfashini, ziwuhlobo lwemizwa, uma ziqhathaniswa neminye imikhiqizo, zigxile ekuboniseni isimo sengqondo, ukunambitheka kanye nobuntu, ziseduze nobuciko, ziwubuciko obungabonakali obucishe bungabi namifanekiso engokomfanekiso, it. eyesimanje.Ukudla okungokomoya okuphishekelwa abathengi.

 

Ngakho-ke, ukunakwa okukhethekile kufanele kukhokhwe ekwakhiweni kokufakwa kwezimonyo, ikakhulukazi imikhiqizo yobuhle.Ezinganeni, kufanele kube okukhathalelayo nokuhlanzekile.Kwasebekhulile, kufanele kubonise ubuhle, ukuhlonipheka kanye nemfihlakalo.Kwabesilisa, kufanele kube okuphanayo nokunethezeka, futhi kubonise ukungezwani kwesithombe kanye nomphumela womkhiqizo.

 

 

 

Izinsiza zokuhlanza ziletha umyalezo wokuthi uyathengeka futhi unempilo.Akukho ungqimba olucacile lwabathengi (ngaphandle kwezimo ezikhethekile), futhi ukukhetha kombala kuvame ukuba lula, okuhlangene nokuhlanzekile.Njengamanje, kukhona nomkhiqizo wokuhlanza ohambisana nemvelo, futhi ukuklama kwawo ngokuvamile kuvame ukusebenzisa ukukopisha okufushane njengento yokuklama yesithombe.

 

 

Kodwa ngesikhathi esifanayo, ukusetshenziswa kwezinto ezibonakalayo zokupakisha izimonyo akunakunakwa, kufanele kukhethwe ngokucophelela futhi kufaniswe kahle.Inqubo yokukhiqiza ilwela ukuba yinhle kakhulu.Phakathi kwazo, imikhiqizo yomkhiqizo ivame ukupakishwa ngochungechunge noma ihlanganiswe nemikhiqizo efanayo.

 

 

Izimonyo ngokuvamile zidinga ukugcina isiqukathi isikhathi eside ngemva kokuthenga abathengi kuze kuphele inhlama noma uketshezi olungaphakathi.Ngakho-ke, ekwakhiweni, ubuqotho besitsha sezimonyo kanye nokupakishwa kwangaphandle kufanele kucatshangelwe, futhi ulwele ukugqama futhi uhluke.Unobuntu obuhlukile.

 

 

Ukwakheka kweziqukathi zezimonyo kungathiwa kushintsha njalo, kodwa kungakhathaliseki ukuthi yisiphi isimo, kuhlale kunomumo othize oyisisekelo, futhi ngayinye yalezi zimo inezici nobuntu obuhlukile:

Amakhiyubhu, ama-cubes anikeza abantu umuzwa wokuhlonipheka nokulula, futhi abe nokushuba okuthile.Ngakho-ke, ifaneleka kakhulu ukupakishwa kwesitsha sezimonyo zamadoda.

Indilinga, imbulunga igcwele, iyashintshashintsha futhi igcwele amandla.Ngakho-ke, kufanelekile kakhulu ukuklanywa kweziqukathi zezimonyo kubantu abasha.

Ama-Cones, amasilinda, ama-cones namasilinda anomuzwa wokuzinza, ubuqotho, nomuzwa wobuhle nobuhle.Ngakho-ke, ifaneleka kakhulu ekwakhiweni kweziqukathi zezimonyo ezisetshenziswa abathengi abaphakathi namasiko.

Umzimba we-Bionic, umzimba we-bionic ulingisa amafomu emvelo ebhayoloji njengezitshalo, izilwane, izinambuzane, nezinhlamvu.Emphakathini wanamuhla, abantu baphishekela ukuvikelwa kwemvelo okuluhlaza kanye nesifiso semvelo semvelo: Ngakho-ke, kuvele imiklamo eminingi yokupakishwa kweziqukathi zezimonyo ezinobunjwa be-biomimetic.

Amafomu abstract, amafomu abstract amafomu angenangqondo futhi angavamile anemibala yothando kanye nemicabango engokomzwelo.Ngakho-ke, ifaneleka kakhulu idizayini yesitsha sezimonyo sabathengi enomqondo ovulekile.