Izimonyo ekuqaleni zazipakishwa ezitsheni ezigcwaliswa kabusha, kodwa ukufika kwepulasitiki kusho ukuthi ukupakishwa kobuhle okulahlwayo sekuyinto evamile. Ukuklama ukupakishwa kwesimanje okugcwalisekayo akuwona umsebenzi olula, njengoba imikhiqizo yobuhle iyinkimbinkimbi futhi idinga ukuvikelwa ekufakweni kwe-oxidation nokuphuka, kanye nokuba nenhlanzeko.
Ukupakishwa kobuhle obungagcwaliseka kudinga ukuthi kube lula ukusebenziseka kalula futhi kube lula ukuphinda kugcwaliseke, okuhlanganisa nabantu abahamba kancane. Futhi zidinga indawo yokulebula, njengoba izimfuneko ze-FDA zidinga izithako kanye nolunye ulwazi lomkhiqizo ukuthi luboniswe ngaphezu kwegama lomkhiqizo.
Idatha yocwaningo lukaNielsen phakathi nalolu bhubhane ikhombise ukwanda okungama-431% ekusesheni kwabathengi “amakha angasetshenziswa kabusha”, kodwa le nhlangano iphinde yaveza ukuthi akulula kangako ukunxenxa abathengi ukuthi bayilahle ngokuphelele imikhuba yabo emidala, noma banxenxe izinkampani ukuthi zisebenzise izindlela zokupakisha eziyinkimbinkimbi.
Ukushintsha isiko labathengi bekulokhu kuthatha isikhathi nemali, futhi izinhlobo eziningi zobuhle emhlabeni wonke ezizinikele ekuthuthukisweni okusimeme zisasilele emuva. Lokhu kuvula umnyango wemikhiqizo ethambile, eqonde ngqo kubathengi ukuze ihehe abathengi be-Gen Z abaqaphela imvelo ngemiklamo esimeme kakhudlwana.
Kwamanye amabhrendi, ukugcwaliswa kabusha kusho ukuthi abathengi kufanele bathathe amabhodlela asesebenzile bawayise kubathengisi noma eziteshini zokugcwalisa ukuze aphinde agcwaliswe. Abangaphakathi embonini baphinde baveza ukuthi uma abantu befuna ukwenza izinqumo ezizinzile, ukuthengwa kwesibili kwenani elifanayo lemikhiqizo akufanele kubize kakhulu kunangaphambili, futhi izindlela zokugcwalisa kufanele kube lula ukuzithola ukuze kuqinisekiswe izithiyo eziphansi zokusimama. Abathengi bafuna ukuthenga ngendlela eqhubekayo, kodwa ukunethezeka kanye nentengo kubalulekile.
Kodwa-ke, kungakhathaliseki ukuthi iyiphi indlela yokuphinda isetshenziswe, isayense yengqondo yesilingo sabathengi iyisithiyo esikhulu ekuphromotheni ukupakishwa okungagcwaliseka kabusha. Kunezinhlobonhlobo zemikhiqizo yezimonyo futhi emisha yethulwa njalo. Kuhlale kunezithako ezintsha eziheha ukunaka futhi eziza emehlweni omphakathi, zikhuthaze abathengi ukuthi bazame izinhlobo ezintsha nemikhiqizo.
Imikhiqizo idinga ukuzivumelanisa nokuziphatha kwabathengi okusha uma kuziwa ekusetshenzisweni kobuhle. Abathengi banamuhla balindele phezulu kakhulu mayelana nokusebenziseka kalula, ukwenza kube ngokwakho kanye nokusimama. Ukwethulwa kwegagasi elisha lemikhiqizo eklanywe kucatshangwa ngokugcwaliswa kabusha akukwazi nje ukuvimbela udoti wokupakisha ngokweqile, kodwa futhi kudala amathuba amasha ezisombululo eziqondene nawe nezibandakanyayo.
Isikhathi sokuthumela: Jul-26-2023
