Kupaka ndi njira yolankhulirana yolumikizirana mwachindunji ndi ogula, ndipo kukonzanso kowonekera kapena kukweza kwa mtunduwo kudzawonetsedwa mwachindunji muzopaka. Ndipo kuwoloka ma co-branding ndi chida chotsatsa chomwe nthawi zambiri chimagwiritsidwa ntchito popanga zinthu ndi mtundu. A zosiyanasiyana zosayembekezereka kuwoloka m'malire Co-kulemba, osati angagwiritse ntchito ma CD zilandiridwenso kwa mzere choyambirira mankhwala kulenga mtundu bwino "tsamba malonda", komanso angagwiritsidwe ntchito kudutsa bwalo la ogula achinyamata, kuyambira chiyambi cha ma CD kuti owerenga akhoza kuona mtunduwu molimba mtima luso ndi kukula, ndiyeno kukhazikika msika.
Posachedwapa, kuwoloka m'malire Co-branding ikukhala yotentha kwambiri, mitundu yonse ikuluikulu amayesa kuwoloka m'malire Co-branding, komanso anaonekera kwambiri kuphatikiza wathu mosayembekezereka. Zitha kunenedwa kuti mtundu wa co-branding wodutsa malire umawoneka ngati wotanganidwa. Makampani akhala akuyesera kusokoneza malingaliro amtundu wamtunduwu m'malingaliro a m'badwo wachichepere m'malo osiyanasiyana, kuti akope ogula achichepere, mtundu womwe uli pamisika yam'malire ukupitiliza kupanga molimba mtima mitundu yosiyanasiyana yamitundu yosiyanasiyana ndi kuchuluka kwamilandu yotsegulira maso, komanso kulola ogula ambiri kuti awone kusinthika kwamtundu, kupatsa mwayi kwa mtunduwo.
Barbie wakhala akuyaka moto posachedwa, lero tiyeni tiwone zomwe a Barbie aja akupakirana nawo m'malire!
Colourpop & Barbie
Colourpop ndi Malibu Barbie co-branding mgwirizano. Pangani zolongedza za ufa wa Barbie, milomo ya Barbie, eyeshadow ya Barbie, zowunikira za Barbie, galasi la Barbie ...... zikulolani kuti mubwerere kumasewera aubwana a Barbie.
Colorkey ndi Barbie
Colorkey adayambitsanso chinthu chatsopano ndi Barbie co-branding, Barbie Sweetheart Mini Lip Glaze Set, Barbie Sweetheart Eyeshadow Palette, kuti apange chinthu chimodzi cholota cha mwana wamkazi wokondedwa.
Banila Co & Barbie
Banila Co ndi Barbie adalengeza limodzi kukhazikitsidwa kwa mitundu yofananira ya zodzoladzola zodzikongoletsera zonona zodzikongoletsera, zonona zoyeretsera ndi zotchingira zochepa, zopaka zokongola komanso zokongola, nthawi zonse zimakhala zachikazi, zokopa kwambiri kwa ogula.
Chizindikirocho chinasankha kugwirizanitsa ndi dziko la zodzoladzola, komanso chinaganiziranso zochitika zamakono za kukongola. Kumbali imodzi, imatha kuwonetsa mwachidwi mutu wazonyamula, osataya mtengo wamapangidwe, komanso kuti mtunduwo upambane malo ena ogula. Komabe, ngakhale Co-branding ndi chidwi, ngati kufunafuna zachilendo ndi kunyalanyaza mtundu mutu, koma zosavuta kuika ngolo pamaso pa kavalo. Chifukwa chake, posankha chipani chophatikizana, mtunduwo uyenera kupeza kaye mawonekedwe ake, kuti crossover ikhale yoyenera ogula kugula.
Zodzikongoletsera izi zimaphatikiza bwino Barbie mwiniwakeyo ali ndi luso laupainiya, mikhalidwe yaumunthu komanso zokongoletsa zamasiku ano za ogula, zolongedza zimatha kukhala ndi chizindikiro, kupatsa ogula chidziwitso chambiri.
Koma ndi chidole IP filimu ndi wailesi yakanema, Barbie kutanthauzira "kukongola" ndi kaya mu khamu la misika mpikisano kupeza kukhudzana mosalekeza, omvera olimba, kuti anthu ambiri mu Barbie IP chilengedwe kupeza maganizo resonance, kukolola maganizo mtengo, ndi ofunika kufufuza. Kutsatsa kophatikizana ndi mutu wanthawi zonse ngati tikufuna kutembenuza malonda, kukhazikitsa ndi kusunga chidziwitso cha ogwiritsa ntchito komanso chidwi ndi mtunduwo, ndikumaliza kuwunikira zolondola zapagulu m'dzina la "co-branding". Kukweza ma phukusi ndikofunikira, koma momwe mungasinthire ndikofunikira kuganiza mozama.
Nthawi yotumiza: Aug-04-2023
