Marufi hanya ce ta sadarwa don sadarwa kai tsaye tare da masu amfani, kuma gyare-gyare na gani ko haɓaka alamar za a nuna kai tsaye a cikin marufi. Kuma haɗe-haɗe-haɗe-haɗe kayan aiki ne na tallace-tallace da ake amfani da su don yin samfura da ƙira. A iri-iri na m giciye-iyaka co-branding, ba wai kawai za a iya amfani da marufi kerawa ga asali samfurin line ya halicci iri ta mafi kyau "talla page", amma kuma za a iya amfani da su shiga cikin da'irar matasa masu amfani, daga farkon marufi sabõda haka, masu amfani iya ganin alama ta m bidi'a da girma, sa'an nan kuma daidaita kasuwa.
Kwanan nan, haɗin gwiwar ƙetare yana ƙara zafi, duk manyan samfuran suna ƙoƙarin ketare iyakokin haɗin gwiwa, amma kuma ya bayyana da yawa na haɗin gwiwarmu da ba zato ba tsammani. Ana iya cewa alamar don haɗin haɗin kan iyaka da alama yana da ɗan damuwa. Brands da aka kokarin karkatar da muhimmi ra'ayi na iri a cikin zukatan matasa tsara a cikin daban-daban yankunan, domin jawo hankalin matasa masu amfani da, da iri a cikin giciye-iyaka marketing ci gaba da gaba gaɗi ƙirƙira wani iri-iri na giciye-iyaka collocation tare da babban adadin ido-bude lokuta, amma kuma bari mafi yawan masu amfani da su ga versatility daga cikin mafi posibilities, bada dama iri.
Barbie ya kasance yana cin wuta kwanan nan, a yau bari mu kalli waɗancan Barbie's waɗanda ke haɗa marufi da ke kan iyaka da ke yin alama!
Colorpop & Barbie
Colorpop da Malibu Barbie haɗin gwiwar haɗin gwiwa. Ƙirƙirar marufi na Barbie foda, Barbie lipstick, Barbie eyeshadow, Barbie Highlights, Barbie madubi ...... bari ka yi mafarki a baya ga yara Barbie wasanni.
Launi & Barbie
Colorkey kuma ya ƙaddamar da sabon samfuri tare da alamar haɗin gwiwar Barbie, Barbie Sweetheart Mini Lip Glaze Set, Barbie Sweetheart Eyeshadow Palette, don ƙirƙirar samfura ɗaya na mafarki na gimbiya mai daɗi.
Banila Co & Barbie
Banila Co da Barbie sun haɗu tare da ƙaddamar da samfuran samfuran haɗin gwiwa na kirim mai cire kayan shafa, kirim mai tsafta da iyakataccen yanki, kyakkyawa kuma marufi mai kyau, koyaushe yana fitar da ma'anar budurwa, mai ban sha'awa ga masu siye.
Alamar ta zaɓi haɗin gwiwa tare da duniyar kayan shafa, amma kuma tayi la'akari da yanayin halin yanzu na kyawawan halaye. A gefe guda, yana iya gabatar da jigon marufi cikin fahimta, ba tare da rasa ƙimar ƙira ba, amma kuma don alamar ta sami nasarar wani wurin mabukaci. Duk da haka, ko da yake co-branding ne mai ban sha'awa, idan bin sabon abu da kuma watsi da iri jigo, amma sauki sa cart a gaban doki. Sabili da haka, lokacin zabar ƙungiyar haɗin gwiwar, alamar ya kamata ta fara gano halayen samfuran ta, don haka giciye ya cancanci masu siye su saya.
Waɗannan samfuran kayan shafa yadda ya kamata suna haɗa Barbie da kanta yana da fasahar majagaba, halayen mutumci da yanayin kyawawan dabi'un mabukaci, ana iya haɗa marufi, yana ba masu siyayya ƙarin ƙwarewa.
Amma tare da abun wasa IP fim da talabijin, Barbie ta fassarar "kyakkyawa" da kuma ko a cikin taron na gasa kasuwanni don samun ci gaba da daukan hotuna, m masu sauraro, sabõda haka, mafi mutane a cikin Barbie IP sararin samaniya don samun wani tunanin resonance, girbi tunanin darajar, yana da daraja binciko. Tallace-tallacen haɗin gwiwa shine batun akai-akai idan muna son samun ingantaccen canjin tallace-tallace, kafa da kuma kula da ma'anar ainihin masu amfani da niyya ga alamar, da kuma kammala haskaka madaidaitan dabi'un jama'a da sunan "co-branding". Haɓaka marufi ya zama dole, amma yadda ake haɓakawa shine buƙatar yin tunani a hankali.
Lokacin aikawa: Agusta-04-2023
