Topfeelpack 100% PP Pocket Deodorant Stick Wins Silver at the 2026 MUSE Design Awards

International Design Recognition for Topfeelpack

The MUSE Design Awards is an international design awards program presented by the International Awards Associate (IAA). It recognizes work across disciplines including architecture, interiors, products, lighting, and packaging, placing beauty packaging within a broader international design context.

According to the official MUSE evaluation framework, entries undergo blind judging by an international panel of professionals. Evaluation covers concept and originality, design execution, innovation, functionality and impact, and overall impression. These criteria consider how an idea is developed and how effectively the resulting design works as a whole.

TFC002 100% PP Pocket Deodorant Stick received Silver in the professional competition, specifically within beauty and personal care packaging. For Topfeelpack, this recognition gives international visibility to a design that connects brand expression with everyday use. Its defining features work together: the curved silhouette establishes recognition, the cap and rotating base support interaction, and the PP structure provides a consistent material strategy.

A Deodorant Stick Designed to Be Carried and Recognized

The design brief behind TFC002 begins with the place deodorant occupies in daily life. A stick is repeatedly picked up, opened, applied, and carried. Its appearance and feel remain part of the experience long after the first purchase.

Topfeelpack developed TFC002 as a premium personal care object, drawing on the way people carry fragrance, eyewear, jewelry, and other personal accessories. The compact form and rounded surfaces give it a natural place in that setting. This approach makes portability and visual appeal part of the packaging concept from the outset.

A Continuous Curve Creates Product Recognition

The cap, body, and rotating base follow one flowing geometry. Their surfaces form a coherent silhouette, allowing the package to express identity through proportion and contour. Recognition extends into the three-dimensional object itself, alongside the brand name and printed artwork.

In the award presentation, a high-gloss silver appearance catches light across the curves, while restrained matte-black graphics keep attention on the form. The silver color is a visual finish on the PP package. The combination gives the deodorant stick a jewelry-like presence and provides a distinctive starting point for premium body care branding.

Curves That Shape the Way the Deodorant Stick Is Used

The TFC002 100% PP Pocket Deodorant Stick curves serve a practical role in the opening, holding, and dispensing sequence. The design follows the contact between the hand and the package, carrying its visual language into the areas used most frequently.

Opening and Holding

The transition between the cap and body creates a contact point for the fingers when opening the package. During application, the body curvature follows the fingers and palm, supporting a stable grip. Rounded edges soften the feel of the container in the hand and reinforce the continuous shape across its components.

Rotation and Application

Turning the base drives an internal stem and elevator, translating rotation into upward movement of the deodorant stick. The base remains part of the same curved silhouette, integrating the operating component into the overall form. After use, replacing the cap returns the package to a compact, enclosed shape for carrying.

This integration is central to the design: the same geometry creates visual character and guides physical interaction. For beauty brands, it offers a way to make a familiar daily routine feel consistent with a carefully designed product range.

100% PP: A Unified Material Approach

TFC002 Pocket Deodorant Stickuses a mono-PP material strategy. PP, or polypropylene, forms the material family for the cap, body, elevator, and rotating components. Bringing these parts into one polymer family reduces the material identification and separation complexity associated with mixed-plastic structures.

The material approach complements the visual design. A metallic-looking finish gives the award presentation its reflective appearance, while the underlying structure remains PP. This allows the material story and the premium aesthetic to sit within the same packaging concept.

Using one polymer family across the operating components makes material simplicity part of the product architecture. The approach extends beyond the visible shell to the parts that make the deodorant stick work.

TFC002 Packaging Specifications

The design has been developed into a packaging structure with a 45 mL capacity and bottom-fill format. Its engineering presentation carries the curved geometry through front, side, top, and base views, connecting the original design concept with the physical package.

Mono-PP Packaging Designed With Sustainability in Mind

The Packaging brings sustainability into the structure of the package. Its cap, body, elevator, and rotating components use the same PP material family, reducing the mixed-plastic complexity of the assembled stick. Extending this approach to the internal mechanism makes material simplicity an integral part of the design.

For beauty brands, this provides a practical foundation for packaging designed for recycling. It also connects with the direction of the EU Packaging and Packaging Waste Regulation (PPWR), which generally applies from 12 August 2026 with requirements introduced in stages. The European Commission identifies economically viable recyclability of packaging by 2030 as a central objective. TFC002 contributes through a focused design choice: simplifying the material mix while preserving its distinctive form and dispensing function.

The recyclability of the finished package depends on its complete construction and decoration, together with local collection and processing systems. Mono-PP construction is one part of designing for that outcome and does not, on its own, establish PPWR compliance.

The Team Behind the Award-Winning Packaging

TFC002 100% PP Pocket Deodorant Stick was designed and produced by the TFC team at Topfeelpack. Topfeel Creative (TFC) is the cosmetic packaging innovation team within Topfeelpack, focusing on industrial design, structural innovation, and sustainable packaging development for global beauty brands.

For TFC002, the team brought these disciplines together around one idea: a deodorant stick whose form contributes to both brand identity and everyday use. The continuous curve carries through the cap, body, and rotating base, while the internal dispensing structure and mono-PP material choice support the complete design. The MUSE Silver recognition marks an international achievement for this work.

Topfeelpack: Innovative Cosmetic Packaging Solutions Provider

The work of the TFC team is supported by the integrated development and manufacturing capabilities of Topfeelpack. From its headquarters in Shenzhen and production network across Guangdong and Zhejiang, the company brings together packaging design, mold development, molding, surface finishing, printing, assembly, and quality control. For a design such as TFC002, that connection helps carry the original concept through the component structure and finished appearance.

Working with beauty brands, distributors, and contract manufacturers across skincare, makeup, and personal care, Topfeelpack develops packaging around both product function and brand expression. TFC002 illustrates this approach: a recognizable silhouette, a familiar dispensing action, and a considered material strategy developed as one packaging solution. Brands exploring new body care concepts can discover the wider deodorant packaging range or discuss a customized packaging project with the team.