In fact, glass bottles or plastic bottles, these packaging materials are not absolutely good and bad only points, different companies, different brands, different products, according to their respective brand and product positioning, cost, profit target demand, choose to use different "appropriate" packaging materials, should be a natural thing.
Glass bottle advantages and disadvantages
Advantages
1. Glass bottle stability, good barrier, non-toxic and odourless, not easy and skin care products produce chemical reactions, not easy to deteriorate.
2. Glass bottle transparency is good, the contents are clearly visible, "value + effect" to the consumer to convey a sense of seniority.
3. Glass bottle rigidity, not easy to deform, heavier weight, more sense of weight.
4. Glass bottles have good temperature tolerance, can be sterilised at high temperature or stored at low temperature; glass bottles are more convenient and thorough to sterilise than plastic bottles.
5. Glass bottle can be recycled and reused, no pollution to the environment.
Disadvantages
1. Glass bottle is brittle, easy to break, not easy to store and transport.
2. Glass bottles have high weight and high transport cost, especially for e-commerce express.
3. Glass bottle processing energy consumption, pollution of the environment.
4. Compared with plastic bottles, glass bottles have poor printing performance.
5. Compared with plastic bottles, glass bottles have high cost, high moulding cost, and large order quantity.
In fact, high-end cosmetics, glass bottle packaging is preferred for a reason, now summarised in the following four points:
Reason one: To maintain and improve the protection of the contents of the basic function.
High-end cosmetics, prefer glass bottle packaging, the key is to maintain and improve the protection of the contents of the basic function, the pursuit of high functionality, multi-functional and quality assurance. In terms of "safety and stability", glass bottle is definitely the most reassuring material!
Reason 2: Maximise customer appeal and brand expression.
Transparency, purity, nobility and elegance, is the charm of the glass bottle. Fashionable, eye-catching, energetic, interesting design and use of glass bottles is one of the means of cosmetics manufacturers to win. Glass bottle as a product "coat" not only to have to hold, protect the function of the product, but also must have to attract the purchase, guide the role of consumption.
Reason 3: Maximise the cosmetics taste, value.
How to reflect the taste of cosmetics, glass bottles is an important link, an important carrier. Decent glass bottles can not only directly stimulate the senses of consumers, but also can reflect the taste of the product to the fullest. In addition, the thickness of the glass bottle can make the consumer's sense of trust multiplied, improve the grade of cosmetics.
Reason 4: Glass bottles can be recycled and reused, no pollution to the environment.
In the "plastic limit order", green, environmentally friendly, reuse of new packaging materials, become the inevitable choice of enterprises, of course, cosmetics are no exception.
Post time: Jul-19-2023